NAICS 44-45

Retail Trade in Staunton-Stuarts Draft, VA

Metro Market Score 36.9 (Moderate), ranked #30 of 378 metros. 388 establishments, 5,548 jobs.

Metro Market Score 36.9

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national retail trade average.

📈Rapid Growth

Staunton-Stuarts Draft ranks in the top 10% for retail trade market conditions, driven by above-average employment growth. With a market score of 36.9, conditions are relatively favorable compared to most metros.

Industry Concentration

38.6

LQ: 1.09

Rank #146 of 378 metros

Wage Competitiveness

37.6

$36,363 avg wage

Growth Trend

↑ 86.8

Employment growth index

Rank #51 of 378 metros

Wage Pressure

69.4

YoY wage change index

388 Retail Trade Firms in Staunton-Stuarts Draft

388

Establishments

+0.0% YoY

5,548

Total Employment

+1.9% YoY

$36,363

Average Annual Wage

+1.5% YoY

1.09

Location Quotient

Above national avg

Within Virginia

#2 of 8

retail trade metros in state

Virginia state rank

#17 of 51

for retail trade entry risk

vs State Median

-15.5

better than median (52.4)

Staunton-Stuarts Draft vs Virginia Statewide

How this metro's retail trade market compares to Virginia overall. The state ranks #17/51 for entry risk.

Measure	Staunton-Stuarts Draft	VA Statewide
Overall Score	36.9 Moderate	41.6 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#30 of 378 metros	#17 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Staunton-Stuarts Draft

Finance and Insurance 37.1 Administrative and Support Services 37.3 Other Services 39.1 Real Estate and Rental and Leasing 40.9 Information 42.2 Healthcare and Social Assistance 47.4 Accommodation and Food Services 48.2

Retail Trade in Other Virginia Metros

Blacksburg-Christiansburg-Radford 21.5 #1/378 Roanoke 44.9 #82/378 Virginia Beach-Chesapeake-Norfolk 46.8 #97/378 Winchester 52.4 #166/378 Harrisonburg 53.9 #186/378 Lynchburg 57.5 #226/378 Charlottesville 59.8 #250/378

Retail Trade Metros With Similar Conditions

Metros within 5 points of Staunton-Stuarts Draft's 36.9 score. Useful when comparing markets with comparable entry profiles.

Decatur, AL 37.0 #31/378 Grand Rapids-Wyoming-Kentwood, MI 37.1 #32/378 Brownsville-Harlingen, TX 37.2 #33/378 Joplin, MO 37.4 #34/378 Brunswick-St. Simons, GA 36.0 #29/378 Fresno, CA 35.8 #28/378 Chattanooga, TN 38.0 #35/378 Sheboygan, WI 38.0 #36/378 Tallahassee, FL 38.1 #37/378 Auburn-Opelika, AL 35.6 #27/378

Retail Trade in States Bordering Virginia

State-level entry risk for retail trade in adjacent states. Use this to weigh cross-border options.

Tennessee 42.8 #22/51 North Carolina 43.4 #25/51 Maryland 43.6 #26/51 Kentucky 46.4 #36/51 West Virginia 52.8 #47/51 District of Columbia 58.0 #50/51

Browse Retail Trade in Other States

State-level entry risk reports for retail trade across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Staunton-Stuarts Draft's retail trade sector, the wage pressure component (69.4) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Staunton-Stuarts Draft, VA MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment