NAICS 44-45

Retail Trade in Manhattan, KS

Metro Market Score 26.3 (Favorable), ranked #6 of 378 metros. 371 establishments, 6,018 jobs.

Metro Market Score 26.3

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Favorable

ⓘ Lower is better. Relative to national retail trade average.

📈Rapid Growth✓Favorable Market

Manhattan ranks in the top 10% for retail trade market conditions, driven by above-average employment growth. With a market score of 26.3, conditions are relatively favorable compared to most metros.

Industry Concentration

50.8

LQ: 1.14

Rank #192 of 378 metros

Wage Competitiveness

4.2

$32,631 avg wage

Growth Trend

↑ 99.5

Employment growth index

Rank #3 of 378 metros

Wage Pressure

61.7

YoY wage change index

371 Retail Trade Firms in Manhattan

371

Establishments

+37.4% YoY

6,018

Total Employment

+30.9% YoY

$32,631

Average Annual Wage

+0.0% YoY

1.14

Location Quotient

Above national avg

Within Kansas

#1 of 4

retail trade metros in state

Kansas state rank

#14 of 51

for retail trade entry risk

vs State Median

-16.0

better than median (42.2)

Manhattan vs Kansas Statewide

How this metro's retail trade market compares to Kansas overall. The state ranks #14/51 for entry risk.

Measure	Manhattan	KS Statewide
Overall Score	26.3 Favorable	40.4 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#6 of 378 metros	#14 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Manhattan

Information 20.5 Real Estate and Rental and Leasing 27.1 Construction 32.4 Finance and Insurance 33.9 Professional, Scientific, and Technical Services 34.8 Accommodation and Food Services 36.5 Other Services 51.3

Retail Trade in Other Kansas Metros

Topeka 35.1 #26/378 Lawrence 42.2 #59/378 Wichita 48.5 #115/378

Retail Trade Metros With Similar Conditions

Metros within 5 points of Manhattan's 26.3 score. Useful when comparing markets with comparable entry profiles.

Las Cruces, NM 26.0 #5/378 Columbus, IN 24.9 #4/378 Champaign-Urbana, IL 24.9 #3/378 Gainesville, FL 24.8 #2/378 Ames, IA 28.5 #7/378 Columbus, GA 30.9 #8/378 Blacksburg-Christiansburg-Radford, VA 21.5 #1/378 Racine-Mount Pleasant, WI 31.0 #9/378

Retail Trade in States Bordering Kansas

State-level entry risk for retail trade in adjacent states. Use this to weigh cross-border options.

Nebraska 35.9 #2/51 Colorado 42.9 #23/51 Oklahoma 46.3 #35/51 Missouri 50.6 #42/51

Browse Retail Trade in Other States

State-level entry risk reports for retail trade across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Manhattan's retail trade sector, the industry concentration component (50.8) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Manhattan, KS MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment