NAICS 44-45

Retail Trade in Oklahoma: 2026 Market Risk Report

Entry risk 46.3 (Elevated), ranked #35 of 51 states. 13,747 establishments, 185,098 jobs.

Entry Risk Assessment

Entry Risk Score 46.3
Low 0-30
Moderate 30-42
Elevated 42-55
High 55+
Elevated

ⓘ Lower is better. Relative to national retail trade average.

📈Growth Opportunity

The retail trade sector in Oklahoma is tracking close to the U.S. baseline, with no extreme signals in volatility, saturation, or wage pressure. Entry conditions are within the national median range.

5-Year Firm Retention
15.7%
Percentile within industry
Rank #44 of 51 states
Growth Momentum
↑ 62.1
Scale of 0-100
Rank #13 of 51 states
Establishment Density
49.5
vs. national average
Rank #27 of 51 states
Market Volatility
11.3
Lower is more stable
Wage Pressure Index
28.0
Labor cost pressure

13,747 Establishments in Oklahoma

13,747
Establishments
-5.1% YoY
185,098
Total Employment
-0.5% YoY
$36,725
Average Annual Wage
+2.3% YoY

Oklahoma vs National Retail Trade Average

How Oklahoma's retail trade market compares to the national average across all 51 states.

Metric OK National Difference
Entry Risk Score 46.3 44.6 +1.7
5-Year Retention 15.7% 51.0% -35.3
Growth Momentum 62.1 42.9 +19.2
Market Volatility 11.3 24.4 -13.1
Establishment Density 49.5 49.0 +0.5
Wage Pressure 28.0 30.5 -2.5

Green = favorable vs national average. Red = less favorable. Metrics are relative within retail trade only.

Oklahoma Ranks #35 of 51 for Retail Trade

Oklahoma ranks #35 out of 51 states for retail trade market entry conditions.

Retail Trade Entry Risk by State

Rank State Risk Score Classification
#1 Wisconsin 33.3 moderate
#2 Nebraska 35.9 moderate
#3 Nevada 37.0 moderate
#4 Massachusetts 37.1 moderate
#5 Alaska 37.2 moderate
#35 Oklahoma You 46.3 elevated
Entry Risk by State Alaska — 37.2 · #5 Alabama — 46.4 · #36 Arkansas — 51.8 · #44 Arizona — 44.9 · #32 California — 44.0 · #28 Colorado — 42.9 · #23 Connecticut — 44.7 · #31 District of Columbia — 58.0 · #50 Delaware — 41.8 · #19 Florida — 51.0 · #43 Georgia — 47.5 · #38 Hawaii — 56.1 · #48 Iowa — 40.8 · #16 Idaho — 40.1 · #12 Illinois — 48.1 · #39 Indiana — 39.8 · #10 Kansas — 40.4 · #14 Kentucky — 46.4 · #36 Louisiana — 52.3 · #46 Massachusetts — 37.1 · #4 Maryland — 43.6 · #26 Maine — 44.1 · #29 Michigan — 40.5 · #15 Minnesota — 39.6 · #9 Missouri — 50.6 · #42 Mississippi — 59.2 · #51 Montana — 45.8 · #34 North Carolina — 43.4 · #25 North Dakota — 49.9 · #41 Nebraska — 35.9 · #2 New Hampshire — 48.7 · #40 New Jersey — 43.7 · #27 New Mexico — 39.9 · #11 Nevada — 37.0 · #3 New York — 57.2 · #49 Ohio — 39.2 · #8 Oklahoma — 46.3 · #35 Oregon — 42.9 · #24 Pennsylvania — 38.1 · #6 Rhode Island — 42.3 · #21 South Carolina — 44.3 · #30 South Dakota — 38.9 · #7 Tennessee — 42.8 · #22 Texas — 41.6 · #17 Utah — 40.3 · #13 Virginia — 41.6 · #17 Vermont — 52.1 · #45 Washington — 42.0 · #20 Wisconsin — 33.3 · #1 West Virginia — 52.8 · #47 Wyoming — 44.9 · #33
Low Moderate Elevated High

Tap a state to view details

About Entry Risk Score: A weighted composite of firm retention, growth momentum, market volatility, establishment density, and wage pressure. Lower scores indicate more favorable conditions. Read full methodology →

Data Sources

Data period: 2024. Last updated: February 2026. Next refresh expected: Q2 2026 (BLS QCEW update).

Compare to Another State

How does Oklahoma stack up against other states for retail trade?

Select a state above to see the comparison

Retail Trade in Neighboring States

How Oklahoma's retail trade market compares to bordering states.

New Mexico 39.9 #11/51 Kansas 40.4 #14/51 Texas 41.6 #17/51 Colorado 42.9 #23/51 Missouri 50.6 #42/51 Arkansas 51.8 #44/51

Other Industries in Oklahoma

Construction → Healthcare and Social Assistance → Accommodation and Food Services → Professional, Scientific, and Technical Services → Finance and Insurance → Real Estate and Rental and Leasing → Administrative and Support Services → Information → Other Services →