NAICS 44-45
Retail Trade in Tulsa, OK
Metro Market Score 51.0 (Challenging), ranked #151 of 378 metros. 3,376 establishments, 48,447 jobs.
Metro Market Assessment
Metro Market Score 51.0
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Challenging
Lower is better. Relative to national retail trade average.
Rising Wages
Retail Trade conditions in Tulsa are mixed. The 51.0 market score puts it at #151 of 378, with no metric pulling sharply in either direction. Wages, growth, and competition are all within a normal range for this industry.
Industry Concentration
34.7
LQ: 1.07
Rank #131 of 378 metros
Wage Competitiveness
48.7
$37,488 avg wage
Growth Trend
47.9
Employment growth index
Rank #198 of 378 metros
Wage Pressure
72.5
YoY wage change index
3,376 Retail Trade Firms in Tulsa
3,376
Establishments
-4.3% YoY
48,447
Total Employment
-0.3% YoY
$37,488
Average Annual Wage
+2.1% YoY
1.07
Location Quotient
Above national avg
Tulsa vs Oklahoma Statewide
How this metro's retail trade market compares to Oklahoma overall. The state ranks #35/51 for entry risk.
| Measure | Tulsa | OK Statewide |
|---|---|---|
| Overall Score | 51.0 Challenging | 46.3 Elevated |
| Score Type | Metro Market Score | Entry Risk Score |
| Rank | #151 of 378 metros | #35 of 51 states |
Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.
Other Industries in Tulsa
Retail Trade in Other Oklahoma Metros
Data Sources
- Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Tulsa, OK MSA area.
Data period: 2024. Last updated: April 2026.