NAICS 44-45
Retail Trade in Oklahoma City, OK
Metro Market Score 46.1 (Moderate), ranked #91 of 378 metros. 4,717 establishments, 71,104 jobs.
Metro Market Assessment
Metro Market Score 46.1
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Moderate
Lower is better. Relative to national retail trade average.
Rising Wages
Employment in Oklahoma City's retail trade sector grew faster than most metros last year, pushing its growth trend index to 74.3. Combined with a 46.1 market score, this metro sits in the top quartile for overall conditions.
Industry Concentration
34.1
LQ: 1.07
Rank #129 of 378 metros
Wage Competitiveness
62.2
$38,931 avg wage
Growth Trend
↑ 74.3
Employment growth index
Rank #98 of 378 metros
Wage Pressure
71.5
YoY wage change index
4,717 Retail Trade Firms in Oklahoma City
4,717
Establishments
-3.7% YoY
71,104
Total Employment
+0.7% YoY
$38,931
Average Annual Wage
+1.9% YoY
1.07
Location Quotient
Above national avg
Oklahoma City vs Oklahoma Statewide
How this metro's retail trade market compares to Oklahoma overall. The state ranks #35/51 for entry risk.
| Measure | Oklahoma City | OK Statewide |
|---|---|---|
| Overall Score | 46.1 Moderate | 46.3 Elevated |
| Score Type | Metro Market Score | Entry Risk Score |
| Rank | #91 of 378 metros | #35 of 51 states |
Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.
Other Industries in Oklahoma City
Retail Trade in Other Oklahoma Metros
Data Sources
- Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Oklahoma City, OK MSA area.
Data period: 2024. Last updated: April 2026.