NAICS 44-45

Retail Trade in Yuba City, CA

Metro Market Score 56.6 (Challenging), ranked #215 of 378 metros. 421 establishments, 6,112 jobs.

Metro Market Assessment

Metro Market Score 56.6
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Challenging

ⓘ Lower is better. Relative to national retail trade average.

💰High-Cost Market⚡Rising Wages

Wage costs in Yuba City's retail trade sector are well above the metro average, with wage competitiveness at 75.4 and rising pressure at 78.2. New entrants should factor higher labor costs into their financial projections for this market.

Industry Concentration
52.1
LQ: 1.14
Rank #197 of 378 metros
Wage Competitiveness
75.4
$40,731 avg wage
Growth Trend
↑ 69.8
Employment growth index
Rank #115 of 378 metros
Wage Pressure
78.2
YoY wage change index

421 Retail Trade Firms in Yuba City

421
Establishments
+0.0% YoY
6,112
Total Employment
+0.4% YoY
$40,731
Average Annual Wage
+3.2% YoY
1.14
Location Quotient
Above national avg

Yuba City vs California Statewide

How this metro's retail trade market compares to California overall. The state ranks #28/51 for entry risk.

Measure Yuba City CA Statewide
Overall Score 56.6 Challenging 44.0 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #215 of 378 metros #28 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Yuba City

Professional, Scientific, and Technical Services 26.3 Real Estate and Rental and Leasing 40.3 Administrative and Support Services 44.4 Construction 57.6 Accommodation and Food Services 70.4

Retail Trade in Other California Metros

Fresno 35.8 #28/378 Visalia 38.4 #39/378 Napa 38.8 #43/378 Santa Maria-Santa Barbara 51.6 #157/378 El Centro 53.6 #180/378 Salinas 53.7 #184/378 Hanford-Corcoran 55.6 #204/378 Merced 56.2 #211/378 Bakersfield-Delano 56.4 #213/378 Riverside-San Bernardino-Ontario 58.5 #239/378

+ 14 more metros. View all in California →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Yuba City's retail trade sector, the wage competitiveness component (75.4) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.