NAICS 44-45

Retail Trade in Wheeling, WV

Metro Market Score 61.5 (Difficult), ranked #270 of 378 metros. 535 establishments, 7,937 jobs.

Metro Market Assessment

Metro Market Score 61.5
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Difficult

Lower is better. Relative to national retail trade average.

Market conditions for retail trade in Wheeling are tougher than average. The 61.5 market score reflects a combination of moderate wages, slowing employment, and an already crowded field. Rank: #270 of 378 metros.

Industry Concentration
89.4
LQ: 1.36
Rank #338 of 378 metros
Wage Competitiveness
14.6
$34,179 avg wage
Growth Trend
25.4
Employment growth index
Rank #283 of 378 metros
Wage Pressure
65.8
YoY wage change index

535 Retail Trade Firms in Wheeling

535
Establishments
-1.7% YoY
7,937
Total Employment
-1.7% YoY
$34,179
Average Annual Wage
+0.8% YoY
1.36
Location Quotient
Above national avg

Wheeling vs West Virginia Statewide

How this metro's retail trade market compares to West Virginia overall. The state ranks #47/51 for entry risk.

Measure Wheeling WV Statewide
Overall Score 61.5 Difficult 52.8 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #270 of 378 metros #47 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Wheeling

Retail Trade in Other West Virginia Metros

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Wheeling's retail trade sector, the employment growth component (74.6) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.