NAICS 44-45

Retail Trade in Toledo, OH

Metro Market Score 45.2 (Moderate), ranked #85 of 378 metros. 1,846 establishments, 28,799 jobs.

Metro Market Score 45.2

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national retail trade average.

At #85 of 378 metros, Toledo's retail trade sector scores 45.2 on the market index. Concentration (21.2), wage levels (29.1), and growth (36.5) all track close to the median. Local factors like lease costs and client access will matter more than macro signals.

Industry Concentration

21.2

LQ: 1.00

Rank #80 of 378 metros

Wage Competitiveness

29.1

$35,672 avg wage

Growth Trend

↓ 36.5

Employment growth index

Rank #241 of 378 metros

Wage Pressure

67.9

YoY wage change index

1,846 Retail Trade Firms in Toledo

1,846

Establishments

-2.0% YoY

28,799

Total Employment

-1.0% YoY

$35,672

Average Annual Wage

+1.2% YoY

1.00

Location Quotient

Above national avg

Within Ohio

#4 of 12

retail trade metros in state

Ohio state rank

#8 of 51

for retail trade entry risk

vs State Median

-3.3

better than median (48.5)

Toledo vs Ohio Statewide

How this metro's retail trade market compares to Ohio overall. The state ranks #8/51 for entry risk.

Measure	Toledo	OH Statewide
Overall Score	45.2 Moderate	39.2 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#85 of 378 metros	#8 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Toledo

Finance and Insurance 44.1 Information 44.8 Accommodation and Food Services 45.0 Other Services 47.5 Real Estate and Rental and Leasing 48.8 Administrative and Support Services 49.5 Construction 54.5

Retail Trade in Other Ohio Metros

Cleveland 38.7 #41/378 Canton-Massillon 39.6 #48/378 Dayton-Kettering-Beavercreek 40.9 #53/378 Columbus 46.9 #98/378 Lima 48.2 #113/378 Springfield 48.5 #114/378 Cincinnati 49.8 #133/378 Sandusky 50.6 #150/378 Mansfield 51.6 #158/378 Akron 56.7 #217/378

+ 1 more metros. View all in Ohio →

Retail Trade Metros With Similar Conditions

Metros within 5 points of Toledo's 45.2 score. Useful when comparing markets with comparable entry profiles.

Cedar Rapids, IA 45.2 #86/378 Indianapolis-Carmel-Greenwood, IN 45.2 #84/378 Goldsboro, NC 45.0 #83/378 Roanoke, VA 44.9 #82/378 Eau Claire, WI 45.5 #87/378 Huntsville, AL 44.8 #81/378 Eagle Pass, TX 45.7 #88/378 Lexington Park, MD 45.8 #89/378 Gettysburg, PA 44.5 #80/378 Madison, WI 45.9 #90/378

Retail Trade in States Bordering Ohio

State-level entry risk for retail trade in adjacent states. Use this to weigh cross-border options.

Pennsylvania 38.1 #6/51 Indiana 39.8 #10/51 Michigan 40.5 #15/51 Kentucky 46.4 #36/51 West Virginia 52.8 #47/51

Browse Retail Trade in Other States

State-level entry risk reports for retail trade across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Toledo's retail trade sector, the employment growth component (63.5) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Toledo, OH MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment