NAICS 44-45

Retail Trade in Fargo, ND

Metro Market Score 42.5 (Moderate), ranked #64 of 378 metros. 898 establishments, 15,105 jobs.

Metro Market Assessment

Metro Market Score 42.5
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Moderate

Lower is better. Relative to national retail trade average.

📈Rapid GrowthRising Wages🌱Emerging Market

Employment in Fargo's retail trade sector grew faster than most metros last year, pushing its growth trend index to 84.1. Combined with a 42.5 market score, this metro sits in the top quartile for overall conditions.

Industry Concentration
24.3
LQ: 1.02
Rank #92 of 378 metros
Wage Competitiveness
66.7
$39,643 avg wage
Growth Trend
84.1
Employment growth index
Rank #61 of 378 metros
Wage Pressure
75.1
YoY wage change index

898 Retail Trade Firms in Fargo

898
Establishments
+1.5% YoY
15,105
Total Employment
+1.7% YoY
$39,643
Average Annual Wage
+2.6% YoY
1.02
Location Quotient
Above national avg
Within North Dakota
#1 of 3
retail trade metros in state
North Dakota state rank
#41 of 51
for retail trade entry risk
vs State Median
-4.7
better than median (47.2)

Fargo vs North Dakota Statewide

How this metro's retail trade market compares to North Dakota overall. The state ranks #41/51 for entry risk.

Measure Fargo ND Statewide
Overall Score 42.5 Moderate 49.9 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #64 of 378 metros #41 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Fargo

Retail Trade in Other North Dakota Metros

Retail Trade Metros With Similar Conditions

Metros within 5 points of Fargo's 42.5 score. Useful when comparing markets with comparable entry profiles.

Retail Trade in States Bordering North Dakota

State-level entry risk for retail trade in adjacent states. Use this to weigh cross-border options.

Browse Retail Trade in Other States

State-level entry risk reports for retail trade across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Fargo's retail trade sector, the wage competitiveness component (66.7) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.