NAICS 44-45

Retail Trade in Utica-Rome, NY

Metro Market Score 66.3 (Difficult), ranked #316 of 378 metros. 865 establishments, 12,878 jobs.

Metro Market Score 66.3

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Difficult

ⓘ Lower is better. Relative to national retail trade average.

⚡Rising Wages

Retail Trade employment in Utica-Rome contracted year-over-year, placing the growth trend in the bottom quartile at 9.3. Declining job counts can indicate consolidation, population shifts, or reduced local demand. Due diligence on the local economy is especially important here.

Industry Concentration

39.1

LQ: 1.09

Rank #148 of 378 metros

Wage Competitiveness

54.8

$38,162 avg wage

Growth Trend

↓ 9.3

Employment growth index

Rank #344 of 378 metros

Wage Pressure

78.2

YoY wage change index

865 Retail Trade Firms in Utica-Rome

865

Establishments

-2.9% YoY

12,878

Total Employment

-3.2% YoY

$38,162

Average Annual Wage

+3.2% YoY

1.09

Location Quotient

Above national avg

Within New York

#10 of 13

retail trade metros in state

New York state rank

#49 of 51

for retail trade entry risk

vs State Median

+2.4

worse than median (63.9)

Utica-Rome vs New York Statewide

How this metro's retail trade market compares to New York overall. The state ranks #49/51 for entry risk.

Measure	Utica-Rome	NY Statewide
Overall Score	66.3 Difficult	57.2 High
Score Type	Metro Market Score	Entry Risk Score
Rank	#316 of 378 metros	#49 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Utica-Rome

Real Estate and Rental and Leasing 14.1 Administrative and Support Services 38.7 Other Services 42.7 Information 43.3 Construction 43.9 Healthcare and Social Assistance 51.2 Accommodation and Food Services 51.3 Professional, Scientific, and Technical Services 51.4 Finance and Insurance 57.9

Retail Trade in Other New York Metros

Ithaca 34.3 #19/378 Buffalo-Cheektowaga 42.4 #62/378 Albany-Schenectady-Troy 55.5 #202/378 Syracuse 57.9 #230/378 Binghamton 60.2 #254/378 Rochester 62.6 #281/378 Elmira 63.9 #299/378 Kingston 64.4 #304/378 Kiryas Joel-Poughkeepsie-Newburgh 66.0 #313/378 New York-Newark-Jersey City 70.0 #339/378

+ 2 more metros. View all in New York →

Retail Trade Metros With Similar Conditions

Metros within 5 points of Utica-Rome's 66.3 score. Useful when comparing markets with comparable entry profiles.

Warner Robins, GA 66.4 #317/378 Manchester-Nashua, NH 66.2 #315/378 Hartford-West Hartford-East Hartford, CT 66.1 #314/378 Kalamazoo-Portage, MI 66.6 #318/378 Kiryas Joel-Poughkeepsie-Newburgh, NY 66.0 #313/378 San Francisco-Oakland-Fremont, CA 66.7 #319/378 Killeen-Temple, TX 65.8 #312/378 Cape Girardeau, MO 66.9 #320/378 Shreveport-Bossier City, LA 67.0 #321/378 Grand Island, NE 65.5 #311/378

Retail Trade in States Bordering New York

State-level entry risk for retail trade in adjacent states. Use this to weigh cross-border options.

Massachusetts 37.1 #4/51 Pennsylvania 38.1 #6/51 New Jersey 43.7 #27/51 Connecticut 44.7 #31/51 Vermont 52.1 #45/51

Browse Retail Trade in Other States

State-level entry risk reports for retail trade across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Utica-Rome's retail trade sector, the employment growth component (90.7) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Utica-Rome, NY MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment