NAICS 52

Finance and Insurance in Harrisonburg, VA

Metro Market Score 41.1 (Moderate), ranked #111 of 331 metros. 171 establishments, 1,039 jobs.

Metro Market Assessment

Metro Market Score 41.1
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Moderate

ⓘ Lower is better. Relative to national finance and insurance average.

At #111 of 331 metros, Harrisonburg's finance and insurance sector scores 41.1 on the market index. Concentration (11.8), wage levels (36.9), and growth (26.6) all track close to the median. Local factors like lease costs and client access will matter more than macro signals.

Industry Concentration
11.8
LQ: 0.39
Rank #39 of 331 metros
Wage Competitiveness
36.9
$83,055 avg wage
Growth Trend
↓ 26.6
Employment growth index
Rank #244 of 331 metros
Wage Pressure
34.7
YoY wage change index

171 Finance and Insurance Firms in Harrisonburg

171
Establishments
-1.7% YoY
1,039
Total Employment
-3.3% YoY
$83,055
Average Annual Wage
+1.8% YoY
0.39
Location Quotient
Below national avg

Harrisonburg vs Virginia Statewide

How this metro's finance and insurance market compares to Virginia overall. The state ranks #26/51 for entry risk.

Measure Harrisonburg VA Statewide
Overall Score 41.1 Moderate 50.8 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #111 of 331 metros #26 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Harrisonburg

Information 35.1 Construction 38.2 Professional, Scientific, and Technical Services 38.6 Administrative and Support Services 40.4 Real Estate and Rental and Leasing 40.5 Other Services 45.1 Healthcare and Social Assistance 49.1 Retail Trade 53.9 Accommodation and Food Services 60.1

Finance and Insurance in Other Virginia Metros

Blacksburg-Christiansburg-Radford 27.5 #30/331 Staunton-Stuarts Draft 37.1 #83/331 Winchester 48.8 #162/331 Charlottesville 57.0 #231/331

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Harrisonburg's finance and insurance sector, the employment growth component (73.4) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.