NAICS 52

Finance and Insurance in Wichita Falls, TX

Metro Market Score 40.5 (Moderate), ranked #106 of 331 metros. 222 establishments, 1,834 jobs.

Metro Market Score 40.5

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national finance and insurance average.

Employment in Wichita Falls's finance and insurance sector grew faster than most metros last year, pushing its growth trend index to 70.4. Combined with a 40.5 market score, this metro sits in the upper half for overall conditions.

Industry Concentration

73.7

LQ: 0.80

Rank #244 of 331 metros

Wage Competitiveness

19.0

$74,553 avg wage

Growth Trend

↑ 70.4

Employment growth index

Rank #99 of 331 metros

Wage Pressure

42.2

YoY wage change index

222 Finance and Insurance Firms in Wichita Falls

222

Establishments

-0.9% YoY

1,834

Total Employment

+0.8% YoY

$74,553

Average Annual Wage

+4.7% YoY

0.80

Location Quotient

Below national avg

Within Texas

#12 of 20

finance and insurance metros in state

Texas state rank

#25 of 51

for finance and insurance entry risk

vs State Median

+1.3

worse than median (39.2)

Wichita Falls vs Texas Statewide

How this metro's finance and insurance market compares to Texas overall. The state ranks #25/51 for entry risk.

Measure	Wichita Falls	TX Statewide
Overall Score	40.5 Moderate	50.4 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#106 of 331 metros	#25 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Wichita Falls

Construction 19.2 Real Estate and Rental and Leasing 26.0 Other Services 45.5 Retail Trade 62.8

Finance and Insurance in Other Texas Metros

Odessa 22.9 #11/331 Brownsville-Harlingen 23.3 #13/331 McAllen-Edinburg-Mission 26.8 #26/331 Eagle Pass 28.1 #34/331 Laredo 28.6 #35/331 Longview 29.9 #49/331 Victoria 30.9 #54/331 Beaumont-Port Arthur 36.1 #78/331 College Station-Bryan 37.7 #86/331 Corpus Christi 38.5 #93/331

+ 9 more metros. View all in Texas →

Finance and Insurance Metros With Similar Conditions

Metros within 5 points of Wichita Falls's 40.5 score. Useful when comparing markets with comparable entry profiles.

Rome, GA 40.7 #107/331 Williamsport, PA 40.7 #108/331 Weirton-Steubenville, WV 40.8 #109/331 Mankato, MN 41.0 #110/331 Kingston, NY 40.0 #105/331 Harrisonburg, VA 41.1 #111/331 Sandusky, OH 39.8 #104/331 Deltona-Daytona Beach-Ormond Beach, FL 39.8 #103/331 Wilmington, NC 39.7 #102/331 Visalia, CA 39.7 #101/331

Finance and Insurance in States Bordering Texas

State-level entry risk for finance and insurance in adjacent states. Use this to weigh cross-border options.

Louisiana 42.0 #6/51 Arkansas 44.7 #7/51 New Mexico 53.1 #31/51 Oklahoma 64.9 #48/51

Browse Finance and Insurance in Other States

State-level entry risk reports for finance and insurance across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Wichita Falls's finance and insurance sector, the industry concentration component (73.7) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Wichita Falls, TX MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment