Finance and Insurance in New Jersey: 2026 Market Risk Report
Entry risk 53.2 (Elevated), ranked #32 of 51 states. 13,179 establishments, 189,914 jobs.
Entry Risk Assessment
Lower is better. Relative to national finance and insurance average.
New Jersey's finance and insurance sector shows high establishment density (top 5 nationally) paired with firm retention in the bottom 10. This combination indicates elevated competitive pressure on new market entrants.
13,179 Establishments in New Jersey
New Jersey vs National Finance and Insurance Average
How New Jersey's finance and insurance market compares to the national average across all 51 states.
| Metric | NJ | National | Difference |
|---|---|---|---|
| Entry Risk Score | 53.2 | 51.9 | +1.3 |
| 5-Year Retention | 19.6% | 51.0% | -31.4 |
| Growth Momentum | 44.5 | 34.4 | +10.1 |
| Market Volatility | 4.0 | 9.6 | -5.5 |
| Establishment Density | 11.4 | 42.5 | -31.1 |
| Wage Pressure | 63.4 | 66.8 | -3.4 |
Green = favorable vs national average. Red = less favorable. Metrics are relative within finance and insurance only.
New Jersey Ranks #32 of 51 for Finance and Insurance
New Jersey ranks #32 out of 51 states for finance and insurance market entry conditions.
Finance and Insurance Entry Risk by State
| Rank | State | Risk Score | Classification |
|---|---|---|---|
| #1 | Hawaii | 37.0 | moderate |
| #2 | West Virginia | 39.8 | moderate |
| #3 | Kentucky | 40.0 | moderate |
| #4 | Rhode Island | 41.9 | moderate |
| #5 | Maine | 42.0 | elevated |
| #32 | New Jersey You | 53.2 | elevated |
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Data Sources
- Business Dynamics Statistics (BDS), U.S. Census Bureau. Firm entries, exits, and survival rates by state and sector.
- Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. Establishment counts, employment, and wages.
Data period: 2024. Last updated: February 2026. Next refresh expected: Q2 2026 (BLS QCEW update).
Compare to Another State
How does New Jersey stack up against other states for finance and insurance?
Finance and Insurance in Neighboring States
How New Jersey's finance and insurance market compares to bordering states.