NAICS 52

Finance and Insurance in Greenville, NC

Metro Market Score 39.1 (Moderate), ranked #97 of 331 metros. 250 establishments, 1,327 jobs.

Metro Market Assessment

Metro Market Score 39.1
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Moderate

ⓘ Lower is better. Relative to national finance and insurance average.

Greenville's finance and insurance market sits near the national metro median, ranking #97 of 331 with a market score of 39.1. No single metric stands out as an outlier, which means entry conditions depend more on your specific business model than on broad market forces.

Industry Concentration
13.3
LQ: 0.40
Rank #44 of 331 metros
Wage Competitiveness
34.7
$81,983 avg wage
Growth Trend
↓ 29.0
Employment growth index
Rank #236 of 331 metros
Wage Pressure
28.8
YoY wage change index

250 Finance and Insurance Firms in Greenville

250
Establishments
-0.8% YoY
1,327
Total Employment
-2.9% YoY
$81,983
Average Annual Wage
-0.5% YoY
0.40
Location Quotient
Below national avg

Greenville vs North Carolina Statewide

How this metro's finance and insurance market compares to North Carolina overall. The state ranks #17/51 for entry risk.

Measure Greenville NC Statewide
Overall Score 39.1 Moderate 48.4 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #97 of 331 metros #17 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Greenville

Other Services 23.3 Construction 29.9 Professional, Scientific, and Technical Services 32.3 Healthcare and Social Assistance 33.8 Information 46.9 Real Estate and Rental and Leasing 47.9 Accommodation and Food Services 54.0 Retail Trade 62.9 Administrative and Support Services 77.1

Finance and Insurance in Other North Carolina Metros

Jacksonville 24.0 #17/331 Rocky Mount 25.5 #22/331 Goldsboro 27.5 #29/331 Hickory-Lenoir-Morganton 33.1 #64/331 Wilmington 39.7 #102/331 Pinehurst-Southern Pines 41.8 #116/331 Fayetteville 43.0 #127/331 Asheville 59.2 #240/331 Burlington 61.4 #252/331 Durham-Chapel Hill 62.0 #259/331

+ 4 more metros. View all in North Carolina →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Greenville's finance and insurance sector, the employment growth component (71.0) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.