NAICS 52

Finance and Insurance in Orlando-Kissimmee-Sanford, FL

Metro Market Score 52.6 (Challenging), ranked #194 of 331 metros. 4,641 establishments, 48,211 jobs.

Metro Market Assessment

Metro Market Score 52.6
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Challenging

ⓘ Lower is better. Relative to national finance and insurance average.

Despite a mature finance and insurance presence (concentration: 77.0), Orlando-Kissimmee-Sanford is still adding jobs in this sector. Growth trend sits at 74.6, and the overall 52.6 market score lands in the lower half. Established markets with growth are worth a closer look.

Industry Concentration
77.0
LQ: 0.85
Rank #255 of 331 metros
Wage Competitiveness
71.0
$100,733 avg wage
Growth Trend
↑ 74.6
Employment growth index
Rank #85 of 331 metros
Wage Pressure
40.1
YoY wage change index

4,641 Finance and Insurance Firms in Orlando-Kissimmee-Sanford

4,641
Establishments
-0.4% YoY
48,211
Total Employment
+1.4% YoY
$100,733
Average Annual Wage
+3.9% YoY
0.85
Location Quotient
Below national avg

Orlando-Kissimmee-Sanford vs Florida Statewide

How this metro's finance and insurance market compares to Florida overall. The state ranks #46/51 for entry risk.

Measure Orlando-Kissimmee-Sanford FL Statewide
Overall Score 52.6 Challenging 61.9 High
Score Type Metro Market Score Entry Risk Score
Rank #194 of 331 metros #46 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Orlando-Kissimmee-Sanford

Healthcare and Social Assistance 47.1 Other Services 48.8 Retail Trade 52.0 Construction 52.1 Information 53.0 Professional, Scientific, and Technical Services 64.1 Accommodation and Food Services 68.8 Administrative and Support Services 69.4 Real Estate and Rental and Leasing 73.0

Finance and Insurance in Other Florida Metros

Ocala 27.9 #32/331 Punta Gorda 34.3 #72/331 Gainesville 38.7 #94/331 Homosassa Springs 39.0 #96/331 Deltona-Daytona Beach-Ormond Beach 39.8 #103/331 Palm Bay-Melbourne-Titusville 41.4 #112/331 Sebring 41.8 #117/331 Cape Coral-Fort Myers 45.6 #150/331 Tallahassee 49.3 #166/331 Port St. Lucie 50.7 #180/331

+ 11 more metros. View all in Florida →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Orlando-Kissimmee-Sanford's finance and insurance sector, the industry concentration component (77.0) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.