NAICS 53

Real Estate and Rental and Leasing in Jacksonville, NC

Metro Market Score 53.0 (Challenging), ranked #239 of 330 metros. 256 establishments, 763 jobs.

Metro Market Score 53.0

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Challenging

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

Labor costs are a clear advantage in Jacksonville's real estate and rental and leasing sector. The wage competitiveness index of 18.2 puts it among the lowest-cost metros, and wage pressure at 18.4 suggests that gap is holding steady.

Industry Concentration

67.0

LQ: 0.91

Rank #221 of 330 metros

Wage Competitiveness

18.2

$47,506 avg wage

Growth Trend

↓ 6.7

Employment growth index

Rank #309 of 330 metros

Wage Pressure

18.4

YoY wage change index

256 Real Estate and Rental and Leasing Firms in Jacksonville

256

Establishments

-7.6% YoY

763

Total Employment

-7.9% YoY

$47,506

Average Annual Wage

+4.6% YoY

0.91

Location Quotient

Below national avg

Within North Carolina

#11 of 15

real estate and rental and leasing metros in state

North Carolina state rank

#23 of 51

for real estate and rental and leasing entry risk

vs State Median

+11.0

worse than median (41.9)

Jacksonville vs North Carolina Statewide

How this metro's real estate and rental and leasing market compares to North Carolina overall. The state ranks #23/51 for entry risk.

Measure	Jacksonville	NC Statewide
Overall Score	53.0 Challenging	38.1 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#239 of 330 metros	#23 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Jacksonville

Healthcare and Social Assistance 10.9 Finance and Insurance 24.0 Information 36.4 Construction 37.8 Professional, Scientific, and Technical Services 43.3 Other Services 49.4 Accommodation and Food Services 59.4 Administrative and Support Services 63.0 Retail Trade 69.7

Real Estate and Rental and Leasing in Other North Carolina Metros

Goldsboro 29.8 #66/330 Burlington 31.2 #76/330 Rocky Mount 33.1 #86/330 Hickory-Lenoir-Morganton 38.4 #120/330 Winston-Salem 39.9 #135/330 Pinehurst-Southern Pines 40.1 #137/330 Durham-Chapel Hill 40.8 #149/330 Wilmington 41.9 #161/330 Greenville 47.9 #201/330 Fayetteville 52.5 #235/330

+ 4 more metros. View all in North Carolina →

Real Estate and Rental and Leasing Metros With Similar Conditions

Metros within 5 points of Jacksonville's 53.0 score. Useful when comparing markets with comparable entry profiles.

Napa, CA 53.0 #240/330 Akron, OH 52.8 #238/330 Tucson, AZ 53.3 #241/330 Bremerton-Silverdale-Port Orchard, WA 52.6 #237/330 Wichita, KS 52.5 #236/330 Providence-Warwick, RI 53.5 #242/330 Fayetteville, NC 52.5 #235/330 Jacksonville, FL 53.6 #243/330 Kiryas Joel-Poughkeepsie-Newburgh, NY 52.3 #234/330 Eugene-Springfield, OR 52.2 #233/330

Real Estate and Rental and Leasing in States Bordering North Carolina

State-level entry risk for real estate and rental and leasing in adjacent states. Use this to weigh cross-border options.

Virginia 35.6 #17/51 Tennessee 37.2 #18/51 South Carolina 44.9 #36/51 Georgia 51.6 #43/51

Browse Real Estate and Rental and Leasing in Other States

State-level entry risk reports for real estate and rental and leasing across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Jacksonville's real estate and rental and leasing sector, the employment growth component (93.3) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Jacksonville, NC MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment