NAICS 53

Real Estate and Rental and Leasing in Napa, CA

Metro Market Score 53.0 (Challenging), ranked #240 of 330 metros. 238 establishments, 871 jobs.

Metro Market Assessment

Metro Market Score 53.0
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Challenging

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

💰High-Cost Market

Napa's real estate and rental and leasing market sits near the national metro median, ranking #240 of 330 with a market score of 53.0. No single metric stands out as an outlier, which means entry conditions depend more on your specific business model than on broad market forces.

Industry Concentration
38.5
LQ: 0.70
Rank #127 of 330 metros
Wage Competitiveness
95.2
$83,697 avg wage
Growth Trend
↑ 64.2
Employment growth index
Rank #119 of 330 metros
Wage Pressure
44.5
YoY wage change index

238 Real Estate and Rental and Leasing Firms in Napa

238
Establishments
+3.0% YoY
871
Total Employment
+1.9% YoY
$83,697
Average Annual Wage
+24.1% YoY
0.70
Location Quotient
Below national avg

Napa vs California Statewide

How this metro's real estate and rental and leasing market compares to California overall. The state ranks #39/51 for entry risk.

Measure Napa CA Statewide
Overall Score 53.0 Challenging 47.1 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #240 of 330 metros #39 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Napa

Information 31.3 Healthcare and Social Assistance 37.1 Retail Trade 38.8 Professional, Scientific, and Technical Services 41.9 Finance and Insurance 43.5 Administrative and Support Services 49.2 Other Services 50.4 Construction 73.6 Accommodation and Food Services 82.7

Real Estate and Rental and Leasing in Other California Metros

El Centro 22.5 #33/330 Hanford-Corcoran 29.8 #67/330 Fresno 30.3 #72/330 Modesto 35.8 #104/330 Salinas 37.9 #116/330 Merced 38.3 #119/330 Yuba City 40.3 #143/330 Visalia 41.8 #157/330 Redding 43.3 #171/330 Santa Cruz-Watsonville 44.3 #178/330

+ 14 more metros. View all in California →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Napa's real estate and rental and leasing sector, the wage competitiveness component (95.2) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.