NAICS 53

Real Estate and Rental and Leasing in Florida: 2026 Market Risk Report

Entry risk 54.7 (Elevated), ranked #49 of 51 states. 50,458 establishments, 221,283 jobs.

Entry Risk Assessment

Entry Risk Score 54.7
Low 0-30
Moderate 30-42
Elevated 42-55
High 55+
Elevated

Lower is better. Relative to national real estate and rental and leasing average.

📈Growth Opportunity

Despite ranking top 5 in growth momentum, Florida presents structural entry friction. Wage pressure (48.8) and an overall risk score of 54.7 indicate that top-line growth may not translate to favorable unit economics for new establishments.

5-Year Firm Retention
3.9%
Percentile within industry
Rank #50 of 51 states
Growth Momentum
81.5
Scale of 0-100
Rank #3 of 51 states
Establishment Density
87.8
vs. national average
Rank #50 of 51 states
Market Volatility
12.2
Lower is more stable
Wage Pressure Index
48.8
Labor cost pressure

50,458 Establishments in Florida

50,458
Establishments
+0.6% YoY
221,283
Total Employment
+1.7% YoY
$70,291
Average Annual Wage
+3.9% YoY

Florida vs National Real Estate and Rental and Leasing Average

How Florida's real estate and rental and leasing market compares to the national average across all 51 states.

Metric FL National Difference
Entry Risk Score 54.7 40.5 +14.2
5-Year Retention 3.9% 51.0% -47.1
Growth Momentum 81.5 39.4 +42.1
Market Volatility 12.2 22.1 -9.9
Establishment Density 87.8 34.1 +53.7
Wage Pressure 48.8 45.1 +3.7

Green = favorable vs national average. Red = less favorable. Metrics are relative within real estate and rental and leasing only.

Florida Ranks #49 of 51 for Real Estate and Rental and Leasing

Florida ranks #49 out of 51 states for real estate and rental and leasing market entry conditions.

Real Estate and Rental and Leasing Entry Risk by State

Rank State Risk Score Classification
#1 Pennsylvania 24.5 low
#2 Wisconsin 26.0 low
#3 Nebraska 26.3 low
#4 South Dakota 26.4 low
#5 Massachusetts 27.7 low
#49 Florida You 54.7 elevated

About Entry Risk Score: A weighted composite of firm retention, growth momentum, market volatility, establishment density, and wage pressure. Lower scores indicate more favorable conditions. Read full methodology →

Data Sources

Data period: 2024. Last updated: February 2026. Next refresh expected: Q2 2026 (BLS QCEW update).

Compare to Another State

How does Florida stack up against other states for real estate and rental and leasing?

Select a state above to see the comparison

Real Estate and Rental and Leasing in Neighboring States

How Florida's real estate and rental and leasing market compares to bordering states.

Other Industries in Florida