NAICS 52

Finance and Insurance in Salisbury, MD

Metro Market Score 43.0 (Moderate), ranked #128 of 331 metros. 140 establishments, 960 jobs.

Metro Market Score 43.0

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national finance and insurance average.

Finance and Insurance wages in Salisbury run well below the metro average (competitiveness index: 21.8), and year-over-year wage pressure is low at 12.6. For labor-intensive operations, this cost advantage could improve unit economics significantly.

Industry Concentration

20.5

LQ: 0.45

Rank #68 of 331 metros

Wage Competitiveness

21.8

$76,506 avg wage

Growth Trend

↓ 0.3

Employment growth index

Rank #331 of 331 metros

Wage Pressure

12.6

YoY wage change index

140 Finance and Insurance Firms in Salisbury

140

Establishments

-82.3% YoY

960

Total Employment

-74.4% YoY

$76,506

Average Annual Wage

-6.8% YoY

0.45

Location Quotient

Below national avg

Within Maryland

#2 of 4

finance and insurance metros in state

Maryland state rank

#30 of 51

for finance and insurance entry risk

vs State Median

-11.5

better than median (54.5)

Salisbury vs Maryland Statewide

How this metro's finance and insurance market compares to Maryland overall. The state ranks #30/51 for entry risk.

Measure	Salisbury	MD Statewide
Overall Score	43.0 Moderate	52.6 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#128 of 331 metros	#30 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Salisbury

Information 47.2 Construction 50.1 Accommodation and Food Services 50.6 Real Estate and Rental and Leasing 52.0 Other Services 70.0 Healthcare and Social Assistance 77.0 Retail Trade 78.6

Finance and Insurance in Other Maryland Metros

Lexington Park 36.7 #81/331 Hagerstown-Martinsburg 54.5 #215/331 Baltimore-Columbia-Towson 72.8 #309/331

Finance and Insurance Metros With Similar Conditions

Metros within 5 points of Salisbury's 43.0 score. Useful when comparing markets with comparable entry profiles.

Fayetteville, NC 43.0 #127/331 Pueblo, CO 42.9 #126/331 Florence-Muscle Shoals, AL 43.2 #129/331 Vallejo, CA 43.3 #130/331 Flagstaff, AZ 42.6 #125/331 Enid, OK 42.6 #123/331 Santa Maria-Santa Barbara, CA 42.6 #124/331 Napa, CA 43.5 #131/331 Jackson, MI 42.4 #122/331 York-Hanover, PA 43.6 #132/331

Finance and Insurance in States Bordering Maryland

State-level entry risk for finance and insurance in adjacent states. Use this to weigh cross-border options.

West Virginia 39.8 #2/51 District of Columbia 47.9 #13/51 Pennsylvania 48.8 #19/51 Virginia 50.8 #26/51 Delaware 57.7 #44/51

Browse Finance and Insurance in Other States

State-level entry risk reports for finance and insurance across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Salisbury's finance and insurance sector, the employment growth component (99.7) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Salisbury, MD MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment