NAICS 51

Information in Sheboygan, WI

Metro Market Score 12.3 (Favorable), ranked #3 of 294 metros. 34 establishments, 212 jobs.

Metro Market Assessment

Metro Market Score 12.3
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Favorable

ⓘ Lower is better. Relative to national information average.

📈Rapid Growth✓Favorable Market🌱Emerging Market

Sheboygan ranks in the top 10% for information market conditions, driven by above-average employment growth. With a market score of 12.3, conditions are relatively favorable compared to most metros.

Industry Concentration
4.8
LQ: 0.18
Rank #14 of 294 metros
Wage Competitiveness
9.9
$54,174 avg wage
Growth Trend
↑ 89.5
Employment growth index
Rank #32 of 294 metros
Wage Pressure
27.2
YoY wage change index

34 Information Firms in Sheboygan

34
Establishments
+17.2% YoY
212
Total Employment
+5.5% YoY
$54,174
Average Annual Wage
+11.0% YoY
0.18
Location Quotient
Below national avg

Sheboygan vs Wisconsin Statewide

How this metro's information market compares to Wisconsin overall. The state ranks #14/51 for entry risk.

Measure Sheboygan WI Statewide
Overall Score 12.3 Favorable 38.1 Moderate
Score Type Metro Market Score Entry Risk Score
Rank #3 of 294 metros #14 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Sheboygan

Real Estate and Rental and Leasing 8.3 Professional, Scientific, and Technical Services 20.1 Other Services 25.4 Accommodation and Food Services 26.8 Construction 35.8 Administrative and Support Services 36.1 Retail Trade 38.0 Healthcare and Social Assistance 44.6 Finance and Insurance 56.7

Information in Other Wisconsin Metros

Racine-Mount Pleasant 19.7 #18/294 Wausau 19.9 #19/294 Kenosha 25.4 #38/294 Eau Claire 28.4 #53/294 La Crosse-Onalaska 43.1 #137/294 Janesville-Beloit 47.3 #172/294 Fond du Lac 47.4 #174/294 Oshkosh-Neenah 56.6 #219/294 Madison 58.8 #232/294 Milwaukee-Waukesha 67.4 #266/294

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Sheboygan's information sector, the wage pressure component (27.2) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.