NAICS 51

Information in Bakersfield-Delano, CA

Metro Market Score 28.7 (Favorable), ranked #54 of 294 metros. 125 establishments, 1,652 jobs.

Metro Market Assessment

Metro Market Score 28.7
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Favorable

ⓘ Lower is better. Relative to national information average.

✓Favorable Market

Information wages in Bakersfield-Delano run well below the metro average (competitiveness index: 24.5), and year-over-year wage pressure is low at 17.6. For labor-intensive operations, this cost advantage could improve unit economics significantly.

Industry Concentration
10.2
LQ: 0.25
Rank #30 of 294 metros
Wage Competitiveness
24.5
$64,393 avg wage
Growth Trend
↓ 44.9
Employment growth index
Rank #163 of 294 metros
Wage Pressure
17.6
YoY wage change index

125 Information Firms in Bakersfield-Delano

125
Establishments
+5.0% YoY
1,652
Total Employment
-3.1% YoY
$64,393
Average Annual Wage
+0.2% YoY
0.25
Location Quotient
Below national avg

Bakersfield-Delano vs California Statewide

How this metro's information market compares to California overall. The state ranks #51/51 for entry risk.

Measure Bakersfield-Delano CA Statewide
Overall Score 28.7 Favorable 56.6 High
Score Type Metro Market Score Entry Risk Score
Rank #54 of 294 metros #51 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Bakersfield-Delano

Healthcare and Social Assistance 18.6 Finance and Insurance 19.0 Real Estate and Rental and Leasing 46.5 Administrative and Support Services 50.0 Professional, Scientific, and Technical Services 54.7 Retail Trade 56.4 Construction 57.5 Other Services 57.7 Accommodation and Food Services 64.2

Information in Other California Metros

El Centro 12.3 #4/294 Merced 16.0 #10/294 Vallejo 26.8 #43/294 Napa 31.3 #67/294 Santa Cruz-Watsonville 31.9 #71/294 Salinas 32.5 #75/294 Modesto 33.7 #79/294 Visalia 37.0 #100/294 Stockton-Lodi 40.2 #117/294 Redding 41.3 #124/294

+ 13 more metros. View all in California →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Bakersfield-Delano's information sector, the employment growth component (55.1) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.