NAICS 52

Finance and Insurance in Columbia, MO

Metro Market Score 72.3 (Difficult), ranked #304 of 331 metros. 352 establishments, 6,202 jobs.

Metro Market Assessment

Metro Market Score 72.3
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Difficult

Lower is better. Relative to national finance and insurance average.

Columbia is a specialized hub for finance and insurance, with a location quotient of 1.44 and industry concentration in the bottom 10%. Higher-than-average firm density means more competition for talent and customers, but also a deeper local supply chain and client pool.

Industry Concentration
96.1
LQ: 1.44
Rank #318 of 331 metros
Wage Competitiveness
60.7
$93,155 avg wage
Growth Trend
32.3
Employment growth index
Rank #225 of 331 metros
Wage Pressure
63.8
YoY wage change index

352 Finance and Insurance Firms in Columbia

352
Establishments
+15.4% YoY
6,202
Total Employment
-2.7% YoY
$93,155
Average Annual Wage
+13.1% YoY
1.44
Location Quotient
Above national avg

Columbia vs Missouri Statewide

How this metro's finance and insurance market compares to Missouri overall. The state ranks #43/51 for entry risk.

Measure Columbia MO Statewide
Overall Score 72.3 Difficult 57.7 High
Score Type Metro Market Score Entry Risk Score
Rank #304 of 331 metros #43 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Columbia

Finance and Insurance in Other Missouri Metros

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Columbia's finance and insurance sector, the industry concentration component (96.1) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.