NAICS 51

Information in Greensboro-High Point, NC

Metro Market Score 49.0 (Challenging), ranked #185 of 294 metros. 348 establishments, 3,608 jobs.

Metro Market Score 49.0

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Challenging

ⓘ Lower is better. Relative to national information average.

At #185 of 294 metros, Greensboro-High Point's information sector scores 49.0 on the market index. Concentration (62.2), wage levels (48.6), and growth (43.5) all track close to the median. Local factors like lease costs and client access will matter more than macro signals.

Industry Concentration

62.2

LQ: 0.54

Rank #183 of 294 metros

Wage Competitiveness

48.6

$76,810 avg wage

Growth Trend

↓ 43.5

Employment growth index

Rank #167 of 294 metros

Wage Pressure

21.4

YoY wage change index

348 Information Firms in Greensboro-High Point

348

Establishments

+2.1% YoY

3,608

Total Employment

-3.2% YoY

$76,810

Average Annual Wage

+4.5% YoY

0.54

Location Quotient

Below national avg

Within North Carolina

#9 of 13

information metros in state

North Carolina state rank

#28 of 51

for information entry risk

vs State Median

+3.6

worse than median (45.4)

Greensboro-High Point vs North Carolina Statewide

How this metro's information market compares to North Carolina overall. The state ranks #28/51 for entry risk.

Measure	Greensboro-High Point	NC Statewide
Overall Score	49.0 Challenging	45.3 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#185 of 294 metros	#28 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Greensboro-High Point

Healthcare and Social Assistance 41.1 Construction 43.0 Administrative and Support Services 47.7 Accommodation and Food Services 49.3 Professional, Scientific, and Technical Services 49.9 Other Services 50.8 Retail Trade 56.3 Real Estate and Rental and Leasing 58.0 Finance and Insurance 72.1

Information in Other North Carolina Metros

Goldsboro 10.2 #2/294 Fayetteville 26.9 #45/294 Winston-Salem 34.6 #81/294 Jacksonville 36.4 #92/294 Pinehurst-Southern Pines 37.9 #102/294 Rocky Mount 44.4 #148/294 Hickory-Lenoir-Morganton 45.4 #157/294 Greenville 46.9 #169/294 Charlotte-Concord-Gastonia 56.8 #220/294 Asheville 64.8 #257/294

+ 2 more metros. View all in North Carolina →

Information Metros With Similar Conditions

Metros within 5 points of Greensboro-High Point's 49.0 score. Useful when comparing markets with comparable entry profiles.

Grand Rapids-Wyoming-Kentwood, MI 48.9 #184/294 Kiryas Joel-Poughkeepsie-Newburgh, NY 48.7 #183/294 Lincoln, NE 49.3 #186/294 Waterloo-Cedar Falls, IA 48.5 #182/294 Bozeman, MT 49.5 #187/294 Greeley, CO 48.3 #181/294 Fort Wayne, IN 49.6 #188/294 State College, PA 48.3 #180/294 Chico, CA 49.8 #189/294 Ogden, UT 48.1 #179/294

Information in States Bordering North Carolina

State-level entry risk for information in adjacent states. Use this to weigh cross-border options.

Virginia 36.2 #9/51 South Carolina 46.3 #29/51 Tennessee 48.1 #37/51 Georgia 48.9 #39/51

Browse Information in Other States

State-level entry risk reports for information across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Greensboro-High Point's information sector, the employment growth component (56.5) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Greensboro-High Point, NC MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment