NAICS 53

Real Estate and Rental and Leasing in Twin Falls, ID

Metro Market Score 21.5 (Favorable), ranked #30 of 330 metros. 172 establishments, 412 jobs.

Metro Market Assessment

Metro Market Score 21.5
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Favorable

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

✓Favorable Market

Real Estate and Rental and Leasing wages in Twin Falls run well below the metro average (competitiveness index: 0.3), and year-over-year wage pressure is low at 12.3. For labor-intensive operations, this cost advantage could improve unit economics significantly.

Industry Concentration
10.3
LQ: 0.49
Rank #34 of 330 metros
Wage Competitiveness
0.3
$35,447 avg wage
Growth Trend
45.5
Employment growth index
Rank #181 of 330 metros
Wage Pressure
12.3
YoY wage change index

172 Real Estate and Rental and Leasing Firms in Twin Falls

172
Establishments
+100.0% YoY
412
Total Employment
+0.0% YoY
$35,447
Average Annual Wage
+0.0% YoY
0.49
Location Quotient
Below national avg

Twin Falls vs Idaho Statewide

How this metro's real estate and rental and leasing market compares to Idaho overall. The state ranks #32/51 for entry risk.

Measure Twin Falls ID Statewide
Overall Score 21.5 Favorable 43.4 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #30 of 330 metros #32 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Twin Falls

Finance and Insurance 28.7 Administrative and Support Services 37.1 Construction 38.1 Other Services 40.0 Healthcare and Social Assistance 41.3 Accommodation and Food Services 43.4 Retail Trade 51.8

Real Estate and Rental and Leasing in Other Idaho Metros

Lewiston 20.8 #27/330 Pocatello 22.6 #34/330 Coeur d'Alene 39.0 #131/330 Boise City 60.6 #279/330

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Twin Falls's real estate and rental and leasing sector, the employment growth component (54.5) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.