NAICS 62

Healthcare and Social Assistance in Twin Falls, ID

Metro Market Score 41.3 (Moderate), ranked #78 of 248 metros. 700 establishments, 7,447 jobs.

Metro Market Score 41.3

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national healthcare and social assistance average.

Healthcare and Social Assistance wages in Twin Falls run well below the metro average (competitiveness index: 12.1), and year-over-year wage pressure is low at 26.2. For labor-intensive operations, this cost advantage could improve unit economics significantly.

Industry Concentration

33.1

LQ: 0.96

Rank #82 of 248 metros

Wage Competitiveness

12.1

$54,243 avg wage

Growth Trend

↓ 17.3

Employment growth index

Rank #206 of 248 metros

Wage Pressure

26.2

YoY wage change index

700 Healthcare and Social Assistance Firms in Twin Falls

700

Establishments

+100.0% YoY

7,447

Total Employment

+0.0% YoY

$54,243

Average Annual Wage

+0.0% YoY

0.96

Location Quotient

Below national avg

Within Idaho

#2 of 3

healthcare and social assistance metros in state

Idaho state rank

#7 of 51

for healthcare and social assistance entry risk

vs State Median

0.0

matches median (41.3)

Twin Falls vs Idaho Statewide

How this metro's healthcare and social assistance market compares to Idaho overall. The state ranks #7/51 for entry risk.

Measure	Twin Falls	ID Statewide
Overall Score	41.3 Moderate	29.8 Low
Score Type	Metro Market Score	Entry Risk Score
Rank	#78 of 248 metros	#7 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Twin Falls

Real Estate and Rental and Leasing 21.5 Finance and Insurance 28.7 Administrative and Support Services 37.1 Construction 38.1 Other Services 40.0 Accommodation and Food Services 43.4 Retail Trade 51.8

Healthcare and Social Assistance in Other Idaho Metros

Pocatello 37.1 #57/248 Coeur d'Alene 57.6 #196/248

Healthcare and Social Assistance Metros With Similar Conditions

Metros within 5 points of Twin Falls's 41.3 score. Useful when comparing markets with comparable entry profiles.

Salt Lake City-Murray, UT 41.2 #77/248 Greensboro-High Point, NC 41.1 #76/248 Kankakee, IL 41.1 #75/248 Redding, CA 41.1 #74/248 Las Cruces, NM 41.0 #73/248 Anniston-Oxford, AL 41.6 #79/248 Goldsboro, NC 41.0 #72/248 Hammond, LA 41.8 #80/248 Houma-Bayou Cane-Thibodaux, LA 41.8 #81/248 Salem, OR 41.9 #82/248

Healthcare and Social Assistance in States Bordering Idaho

State-level entry risk for healthcare and social assistance in adjacent states. Use this to weigh cross-border options.

Utah 22.9 #1/51 Montana 33.0 #13/51 Wyoming 36.4 #18/51 Nevada 37.2 #22/51 Washington 52.3 #45/51 Oregon 55.6 #50/51

Browse Healthcare and Social Assistance in Other States

State-level entry risk reports for healthcare and social assistance across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Twin Falls's healthcare and social assistance sector, the employment growth component (82.7) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Twin Falls, ID MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment