NAICS 51

Information in Sherman-Denison, TX

Metro Market Score 24.7 (Favorable), ranked #35 of 294 metros. 39 establishments, 398 jobs.

Metro Market Score 24.7

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Favorable

ⓘ Lower is better. Relative to national information average.

📈Rapid Growth✓Favorable Market

Employment in Sherman-Denison's information sector grew faster than most metros last year, pushing its growth trend index to 79.9. Combined with a 24.7 market score, this metro sits in the top quartile for overall conditions.

Industry Concentration

42.2

LQ: 0.41

Rank #124 of 294 metros

Wage Competitiveness

11.6

$58,847 avg wage

Growth Trend

↑ 79.9

Employment growth index

Rank #60 of 294 metros

Wage Pressure

26.2

YoY wage change index

39 Information Firms in Sherman-Denison

Establishments

+2.6% YoY

398

Total Employment

+1.3% YoY

$58,847

Average Annual Wage

+9.8% YoY

0.41

Location Quotient

Below national avg

Within Texas

#4 of 17

information metros in state

Texas state rank

#20 of 51

for information entry risk

vs State Median

-10.4

better than median (35.1)

Sherman-Denison vs Texas Statewide

How this metro's information market compares to Texas overall. The state ranks #20/51 for entry risk.

Measure	Sherman-Denison	TX Statewide
Overall Score	24.7 Favorable	41.5 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#35 of 294 metros	#20 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Sherman-Denison

Professional, Scientific, and Technical Services 20.8 Real Estate and Rental and Leasing 26.0 Finance and Insurance 39.2 Construction 43.0 Retail Trade 50.5 Administrative and Support Services 51.5 Accommodation and Food Services 60.5 Other Services 66.0 Healthcare and Social Assistance 75.5

Information in Other Texas Metros

Odessa 17.1 #12/294 Eagle Pass 17.1 #13/294 McAllen-Edinburg-Mission 24.0 #33/294 Beaumont-Port Arthur 25.9 #39/294 Laredo 26.2 #41/294 Brownsville-Harlingen 27.5 #50/294 Longview 31.2 #66/294 Corpus Christi 35.1 #85/294 Tyler 38.8 #107/294 Killeen-Temple 44.8 #152/294

+ 6 more metros. View all in Texas →

Information Metros With Similar Conditions

Metros within 5 points of Sherman-Denison's 24.7 score. Useful when comparing markets with comparable entry profiles.

Prescott Valley-Prescott, AZ 24.8 #36/294 Logan, UT 24.3 #34/294 Columbus, IN 25.2 #37/294 McAllen-Edinburg-Mission, TX 24.0 #33/294 Kenosha, WI 25.4 #38/294 Beaumont-Port Arthur, TX 25.9 #39/294 Enid, OK 25.9 #40/294 Carson City, NV 23.3 #32/294 Laredo, TX 26.2 #41/294 Midland, MI 22.9 #31/294

Information in States Bordering Texas

State-level entry risk for information in adjacent states. Use this to weigh cross-border options.

Arkansas 30.0 #2/51 Oklahoma 40.2 #18/51 New Mexico 47.7 #34/51 Louisiana 51.7 #44/51

Browse Information in Other States

State-level entry risk reports for information across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Sherman-Denison's information sector, the industry concentration component (42.2) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Sherman-Denison, TX MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment