NAICS 72

Accommodation and Food Services in Jacksonville, FL

Metro Market Score 60.2 (Difficult), ranked #188 of 298 metros. 4,006 establishments, 76,202 jobs.

Metro Market Assessment

Metro Market Score 60.2
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Difficult

ⓘ Lower is better. Relative to national accommodation and food services average.

⚡Rising Wages

Jacksonville stands out for high accommodation and food services labor costs. Wage competitiveness hits 73.5 (above the 70th percentile of metros), and year-over-year wage pressure at 73.7 signals continued increases. Plan for higher payroll if entering this market.

Industry Concentration
62.1
LQ: 1.11
Rank #185 of 298 metros
Wage Competitiveness
73.5
$28,538 avg wage
Growth Trend
↑ 61.4
Employment growth index
Rank #116 of 298 metros
Wage Pressure
73.7
YoY wage change index

4,006 Accommodation and Food Services Firms in Jacksonville

4,006
Establishments
+0.7% YoY
76,202
Total Employment
+0.9% YoY
$28,538
Average Annual Wage
+4.2% YoY
1.11
Location Quotient
Above national avg

Jacksonville vs Florida Statewide

How this metro's accommodation and food services market compares to Florida overall. The state ranks #44/51 for entry risk.

Measure Jacksonville FL Statewide
Overall Score 60.2 Difficult 53.6 Elevated
Score Type Metro Market Score Entry Risk Score
Rank #188 of 298 metros #44 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Jacksonville

Retail Trade 48.1 Construction 49.2 Real Estate and Rental and Leasing 53.6 Other Services 60.0 Information 61.7 Healthcare and Social Assistance 66.8 Finance and Insurance 68.6

Accommodation and Food Services in Other Florida Metros

Ocala 48.4 #104/298 Sebring 51.5 #127/298 Palm Bay-Melbourne-Titusville 57.6 #169/298 Cape Coral-Fort Myers 60.2 #187/298 Punta Gorda 60.6 #194/298 Miami-Fort Lauderdale-West Palm Beach 61.6 #203/298 Lakeland-Winter Haven 62.6 #212/298 Naples-Marco Island 63.3 #216/298 Tallahassee 66.3 #235/298 Sebastian-Vero Beach-West Vero Corridor 68.5 #249/298

+ 9 more metros. View all in Florida →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Jacksonville's accommodation and food services sector, the wage competitiveness component (73.5) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.