NAICS 53

Real Estate and Rental and Leasing in Hilton Head Island-Bluffton-Port Royal, SC

Metro Market Score 59.9 (Challenging), ranked #273 of 330 metros. 654 establishments, 2,505 jobs.

Metro Market Score 59.9

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Challenging

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

🏭Industry Hub

With a 1.97 location quotient, Hilton Head Island-Bluffton-Port Royal has an outsized real estate and rental and leasing presence relative to its population. That concentration (index: 99.1) creates a mature local market where supplier networks are established but differentiation matters more.

Industry Concentration

99.1

LQ: 1.97

Rank #327 of 330 metros

Wage Competitiveness

71.8

$62,304 avg wage

Growth Trend

54.5

Employment growth index

Rank #151 of 330 metros

Wage Pressure

17.6

YoY wage change index

654 Real Estate and Rental and Leasing Firms in Hilton Head Island-Bluffton-Port Royal

654

Establishments

+6.0% YoY

2,505

Total Employment

+1.0% YoY

$62,304

Average Annual Wage

+4.0% YoY

1.97

Location Quotient

Above national avg

Within South Carolina

#5 of 7

real estate and rental and leasing metros in state

South Carolina state rank

#36 of 51

for real estate and rental and leasing entry risk

vs State Median

+1.9

worse than median (58.0)

Hilton Head Island-Bluffton-Port Royal vs South Carolina Statewide

How this metro's real estate and rental and leasing market compares to South Carolina overall. The state ranks #36/51 for entry risk.

Measure	Hilton Head Island-Bluffton-Port Royal	SC Statewide
Overall Score	59.9 Challenging	44.9 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#273 of 330 metros	#36 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Hilton Head Island-Bluffton-Port Royal

Healthcare and Social Assistance 39.2 Professional, Scientific, and Technical Services 51.6 Information 52.8 Finance and Insurance 53.4 Administrative and Support Services 59.6 Retail Trade 62.9 Construction 66.9 Other Services 71.7 Accommodation and Food Services 76.8

Real Estate and Rental and Leasing in Other South Carolina Metros

Florence 34.7 #95/330 Sumter 37.1 #111/330 Greenville-Anderson-Greer 40.9 #151/330 Spartanburg 58.0 #264/330 Charleston-North Charleston 62.7 #292/330 Myrtle Beach-Conway-North Myrtle Beach 64.2 #296/330

Real Estate and Rental and Leasing Metros With Similar Conditions

Metros within 5 points of Hilton Head Island-Bluffton-Port Royal's 59.9 score. Useful when comparing markets with comparable entry profiles.

Phoenix-Mesa-Chandler, AZ 60.1 #274/330 Springfield, MA 60.2 #275/330 Trenton-Princeton, NJ 59.5 #271/330 Shreveport-Bossier City, LA 59.5 #272/330 Miami-Fort Lauderdale-West Palm Beach, FL 60.2 #276/330 Pittsburgh, PA 59.5 #270/330 Mobile, AL 60.5 #277/330 Washington-Arlington-Alexandria, DC 60.5 #278/330 Wildwood-The Villages, FL 59.2 #269/330 Champaign-Urbana, IL 59.2 #268/330

Real Estate and Rental and Leasing in States Bordering South Carolina

State-level entry risk for real estate and rental and leasing in adjacent states. Use this to weigh cross-border options.

North Carolina 38.1 #23/51 Georgia 51.6 #43/51

Browse Real Estate and Rental and Leasing in Other States

State-level entry risk reports for real estate and rental and leasing across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Hilton Head Island-Bluffton-Port Royal's real estate and rental and leasing sector, the industry concentration component (99.1) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Hilton Head Island-Bluffton-Port Royal, SC MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment