NAICS 53

Real Estate and Rental and Leasing in Florence, SC

Metro Market Score 34.7 (Favorable), ranked #95 of 330 metros. 163 establishments, 854 jobs.

Metro Market Score 34.7

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Favorable

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

🌱Emerging Market

Florence has a relatively low concentration of real estate and rental and leasing firms (index: 27.6) paired with positive employment growth. This suggests an underpenetrated market where demand may outpace current supply.

Industry Concentration

27.6

LQ: 0.62

Rank #91 of 330 metros

Wage Competitiveness

47.6

$54,428 avg wage

Growth Trend

↑ 57.6

Employment growth index

Rank #141 of 330 metros

Wage Pressure

16.0

YoY wage change index

163 Real Estate and Rental and Leasing Firms in Florence

163

Establishments

+5.8% YoY

854

Total Employment

+1.2% YoY

$54,428

Average Annual Wage

+2.8% YoY

0.62

Location Quotient

Below national avg

Within South Carolina

#1 of 7

real estate and rental and leasing metros in state

South Carolina state rank

#36 of 51

for real estate and rental and leasing entry risk

vs State Median

-23.3

better than median (58.0)

Florence vs South Carolina Statewide

How this metro's real estate and rental and leasing market compares to South Carolina overall. The state ranks #36/51 for entry risk.

Measure	Florence	SC Statewide
Overall Score	34.7 Favorable	44.9 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#95 of 330 metros	#36 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Florence

Construction 26.4 Healthcare and Social Assistance 34.8 Professional, Scientific, and Technical Services 44.1 Information 47.0 Finance and Insurance 47.3 Accommodation and Food Services 47.5 Other Services 50.7 Administrative and Support Services 53.4 Retail Trade 61.9

Real Estate and Rental and Leasing in Other South Carolina Metros

Sumter 37.1 #111/330 Greenville-Anderson-Greer 40.9 #151/330 Spartanburg 58.0 #264/330 Hilton Head Island-Bluffton-Port Royal 59.9 #273/330 Charleston-North Charleston 62.7 #292/330 Myrtle Beach-Conway-North Myrtle Beach 64.2 #296/330

Real Estate and Rental and Leasing Metros With Similar Conditions

Metros within 5 points of Florence's 34.7 score. Useful when comparing markets with comparable entry profiles.

Walla Walla, WA 34.8 #96/330 Jackson, MS 34.5 #94/330 Battle Creek, MI 34.5 #93/330 Kenosha, WI 34.9 #97/330 Longview-Kelso, WA 34.9 #98/330 Kingston, NY 34.3 #92/330 Amherst Town-Northampton, MA 35.1 #99/330 Lima, OH 34.2 #91/330 Enid, OK 34.2 #90/330 Mount Vernon-Anacortes, WA 35.2 #100/330

Real Estate and Rental and Leasing in States Bordering South Carolina

State-level entry risk for real estate and rental and leasing in adjacent states. Use this to weigh cross-border options.

North Carolina 38.1 #23/51 Georgia 51.6 #43/51

Browse Real Estate and Rental and Leasing in Other States

State-level entry risk reports for real estate and rental and leasing across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Florence's real estate and rental and leasing sector, the employment growth component (42.4) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Florence, SC MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment