NAICS 53

Real Estate and Rental and Leasing in Rochester, NY

Metro Market Score 68.3 (Difficult), ranked #311 of 330 metros. 1,093 establishments, 7,145 jobs.

Metro Market Score 68.3

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Difficult

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

💰High-Cost Market

Rochester's real estate and rental and leasing sector saw employment decline over the past year (growth trend: 16.1). That contraction, combined with a 68.3 market score, puts this metro in the bottom 10% for market conditions. Understand why the local market is shrinking before committing.

Industry Concentration

70.0

LQ: 0.93

Rank #231 of 330 metros

Wage Competitiveness

85.2

$69,898 avg wage

Growth Trend

↓ 16.1

Employment growth index

Rank #278 of 330 metros

Wage Pressure

21.5

YoY wage change index

1,093 Real Estate and Rental and Leasing Firms in Rochester

1,093

Establishments

-1.3% YoY

7,145

Total Employment

-4.4% YoY

$69,898

Average Annual Wage

+6.9% YoY

0.93

Location Quotient

Below national avg

Within New York

#12 of 12

real estate and rental and leasing metros in state

New York state rank

#21 of 51

for real estate and rental and leasing entry risk

vs State Median

+24.3

worse than median (43.9)

Rochester vs New York Statewide

How this metro's real estate and rental and leasing market compares to New York overall. The state ranks #21/51 for entry risk.

Measure	Rochester	NY Statewide
Overall Score	68.3 Difficult	37.6 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#311 of 330 metros	#21 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Rochester

Accommodation and Food Services 51.5 Administrative and Support Services 55.8 Healthcare and Social Assistance 56.0 Other Services 59.3 Construction 59.5 Information 62.4 Retail Trade 62.6 Finance and Insurance 69.3

Real Estate and Rental and Leasing in Other New York Metros

Utica-Rome 14.1 #8/330 Glens Falls 22.3 #32/330 Kingston 34.3 #92/330 Ithaca 36.4 #109/330 Binghamton 40.2 #140/330 Elmira 43.5 #173/330 Syracuse 43.9 #174/330 Albany-Schenectady-Troy 47.2 #193/330 Watertown-Fort Drum 50.5 #218/330 Kiryas Joel-Poughkeepsie-Newburgh 52.3 #234/330

+ 1 more metros. View all in New York →

Real Estate and Rental and Leasing Metros With Similar Conditions

Metros within 5 points of Rochester's 68.3 score. Useful when comparing markets with comparable entry profiles.

Denver-Aurora-Centennial, CO 68.3 #312/330 Cape Coral-Fort Myers, FL 68.8 #313/330 Kalamazoo-Portage, MI 67.6 #310/330 Casper, WY 67.6 #309/330 Urban Honolulu, HI 69.1 #314/330 Chicago-Naperville-Elgin, IL 69.1 #315/330 Portland-Vancouver-Hillsboro, OR 69.3 #316/330 Indianapolis-Carmel-Greenwood, IN 67.1 #308/330 Santa Rosa-Petaluma, CA 69.5 #317/330 Barnstable Town, MA 67.0 #307/330

Real Estate and Rental and Leasing in States Bordering New York

State-level entry risk for real estate and rental and leasing in adjacent states. Use this to weigh cross-border options.

Pennsylvania 24.5 #1/51 Massachusetts 27.7 #5/51 Vermont 30.1 #9/51 New Jersey 37.3 #19/51 Connecticut 45.9 #37/51

Browse Real Estate and Rental and Leasing in Other States

State-level entry risk reports for real estate and rental and leasing across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Rochester's real estate and rental and leasing sector, the employment growth component (83.9) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Rochester, NY MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment