NAICS 62

Healthcare and Social Assistance in Rochester, NY

Metro Market Score 56.0 (Challenging), ranked #181 of 248 metros. 2,508 establishments, 87,238 jobs.

Metro Market Score 56.0

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Challenging

ⓘ Lower is better. Relative to national healthcare and social assistance average.

Rochester's healthcare and social assistance sector saw employment decline over the past year (growth trend: 16.1). That contraction, combined with a 56.0 market score, puts this metro in the lower half for market conditions. Understand why the local market is shrinking before committing.

Industry Concentration

73.0

LQ: 1.23

Rank #181 of 248 metros

Wage Competitiveness

29.4

$58,617 avg wage

Growth Trend

↓ 16.1

Employment growth index

Rank #209 of 248 metros

Wage Pressure

26.2

YoY wage change index

2,508 Healthcare and Social Assistance Firms in Rochester

2,508

Establishments

-1.2% YoY

87,238

Total Employment

+0.0% YoY

$58,617

Average Annual Wage

+0.0% YoY

1.23

Location Quotient

Above national avg

Within New York

#8 of 11

healthcare and social assistance metros in state

New York state rank

#39 of 51

for healthcare and social assistance entry risk

vs State Median

+5.3

worse than median (50.7)

Rochester vs New York Statewide

How this metro's healthcare and social assistance market compares to New York overall. The state ranks #39/51 for entry risk.

Measure	Rochester	NY Statewide
Overall Score	56.0 Challenging	48.2 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#181 of 248 metros	#39 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Rochester

Accommodation and Food Services 51.5 Administrative and Support Services 55.8 Other Services 59.3 Construction 59.5 Information 62.4 Retail Trade 62.6 Real Estate and Rental and Leasing 68.3 Finance and Insurance 69.3

Healthcare and Social Assistance in Other New York Metros

Glens Falls 36.9 #56/248 Buffalo-Cheektowaga 40.2 #70/248 Albany-Schenectady-Troy 43.6 #90/248 Elmira 45.6 #102/248 Watertown-Fort Drum 50.3 #136/248 Kingston 50.7 #140/248 Utica-Rome 51.2 #143/248 New York-Newark-Jersey City 57.5 #194/248 Binghamton 58.7 #201/248 Kiryas Joel-Poughkeepsie-Newburgh 67.9 #230/248

Healthcare and Social Assistance Metros With Similar Conditions

Metros within 5 points of Rochester's 56.0 score. Useful when comparing markets with comparable entry profiles.

Decatur, IL 56.0 #180/248 Sioux City, IA 56.0 #179/248 Brownsville-Harlingen, TX 56.0 #182/248 Pensacola-Ferry Pass-Brent, FL 56.0 #183/248 Myrtle Beach-Conway-North Myrtle Beach, SC 56.1 #184/248 Janesville-Beloit, WI 55.9 #178/248 Jackson, MI 56.1 #185/248 Beckley, WV 55.8 #177/248 Gainesville, GA 55.8 #176/248 Longview-Kelso, WA 56.3 #186/248

Healthcare and Social Assistance in States Bordering New York

State-level entry risk for healthcare and social assistance in adjacent states. Use this to weigh cross-border options.

Pennsylvania 29.5 #6/51 Connecticut 30.9 #8/51 Vermont 36.7 #20/51 New Jersey 45.1 #34/51 Massachusetts 48.4 #40/51

Browse Healthcare and Social Assistance in Other States

State-level entry risk reports for healthcare and social assistance across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Rochester's healthcare and social assistance sector, the employment growth component (83.9) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Rochester, NY MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment