NAICS 51

Information in Idaho Falls, ID

Metro Market Score 39.2 (Moderate), ranked #108 of 294 metros. 96 establishments, 584 jobs.

Metro Market Score 39.2

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national information average.

Labor costs are a clear advantage in Idaho Falls's information sector. The wage competitiveness index of 6.8 puts it among the lowest-cost metros, and wage pressure at 18.7 suggests that gap is holding steady.

Industry Concentration

35.4

LQ: 0.38

Rank #104 of 294 metros

Wage Competitiveness

6.8

$52,806 avg wage

Growth Trend

↓ 17.0

Employment growth index

Rank #245 of 294 metros

Wage Pressure

18.7

YoY wage change index

96 Information Firms in Idaho Falls

Establishments

+4.3% YoY

584

Total Employment

-8.3% YoY

$52,806

Average Annual Wage

+1.4% YoY

0.38

Location Quotient

Below national avg

Within Idaho

#2 of 5

information metros in state

Idaho state rank

#24 of 51

for information entry risk

vs State Median

-1.0

better than median (40.2)

Idaho Falls vs Idaho Statewide

How this metro's information market compares to Idaho overall. The state ranks #24/51 for entry risk.

Measure	Idaho Falls	ID Statewide
Overall Score	39.2 Moderate	43.8 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#108 of 294 metros	#24 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Idaho Falls

Other Services 19.9 Construction 39.2 Accommodation and Food Services 41.2 Retail Trade 50.3

Information in Other Idaho Metros

Pocatello 33.5 #78/294 Lewiston 40.2 #118/294 Boise City 47.8 #176/294 Coeur d'Alene 50.4 #193/294

Information Metros With Similar Conditions

Metros within 5 points of Idaho Falls's 39.2 score. Useful when comparing markets with comparable entry profiles.

Wichita, KS 39.3 #109/294 Huntsville, AL 39.3 #110/294 Tyler, TX 38.8 #107/294 Muskegon-Norton Shores, MI 38.8 #106/294 St. George, UT 39.6 #111/294 Sebring, FL 39.6 #112/294 Beckley, WV 39.6 #113/294 Watertown-Fort Drum, NY 38.7 #105/294 Kingsport-Bristol, TN 38.7 #104/294 Ames, IA 39.9 #114/294

Information in States Bordering Idaho

State-level entry risk for information in adjacent states. Use this to weigh cross-border options.

Montana 33.2 #7/51 Wyoming 42.2 #21/51 Utah 47.4 #33/51 Oregon 52.0 #45/51 Washington 55.7 #49/51 Nevada 56.3 #50/51

Browse Information in Other States

State-level entry risk reports for information across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Idaho Falls's information sector, the employment growth component (83.0) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Idaho Falls, ID MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment