NAICS 53

Real Estate and Rental and Leasing in Salem, OR

Metro Market Score 46.5 (Moderate), ranked #189 of 330 metros. 568 establishments, 2,166 jobs.

Metro Market Score 46.5

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national real estate and rental and leasing average.

Salem's real estate and rental and leasing market sits near the national metro median, ranking #189 of 330 with a market score of 46.5. No single metric stands out as an outlier, which means entry conditions depend more on your specific business model than on broad market forces.

Industry Concentration

42.1

LQ: 0.72

Rank #139 of 330 metros

Wage Competitiveness

50.0

$55,297 avg wage

Growth Trend

↓ 33.9

Employment growth index

Rank #219 of 330 metros

Wage Pressure

18.4

YoY wage change index

568 Real Estate and Rental and Leasing Firms in Salem

568

Establishments

-3.7% YoY

2,166

Total Employment

-0.9% YoY

$55,297

Average Annual Wage

+4.6% YoY

0.72

Location Quotient

Below national avg

Within Oregon

#4 of 8

real estate and rental and leasing metros in state

Oregon state rank

#35 of 51

for real estate and rental and leasing entry risk

vs State Median

-2.1

better than median (48.6)

Salem vs Oregon Statewide

How this metro's real estate and rental and leasing market compares to Oregon overall. The state ranks #35/51 for entry risk.

Measure	Salem	OR Statewide
Overall Score	46.5 Moderate	44.8 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#189 of 330 metros	#35 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Salem

Administrative and Support Services 33.2 Professional, Scientific, and Technical Services 35.1 Healthcare and Social Assistance 41.9 Information 42.6 Accommodation and Food Services 43.9 Retail Trade 56.8 Other Services 57.4 Construction 63.0 Finance and Insurance 64.0

Real Estate and Rental and Leasing in Other Oregon Metros

Albany 17.1 #12/330 Bend 37.8 #114/330 Corvallis 40.1 #138/330 Medford 48.6 #208/330 Eugene-Springfield 52.2 #233/330 Portland-Vancouver-Hillsboro 69.3 #316/330 Grants Pass 75.8 #327/330

Real Estate and Rental and Leasing Metros With Similar Conditions

Metros within 5 points of Salem's 46.5 score. Useful when comparing markets with comparable entry profiles.

Bakersfield-Delano, CA 46.5 #188/330 Kennewick-Richland, WA 46.8 #190/330 Waterbury-Shelton, CT 46.1 #187/330 San Luis Obispo-Paso Robles, CA 46.9 #191/330 Bellingham, WA 47.1 #192/330 Albany-Schenectady-Troy, NY 47.2 #193/330 Olympia-Lacey-Tumwater, WA 47.3 #194/330 Vallejo, CA 47.3 #195/330 Manchester-Nashua, NH 45.7 #186/330 Deltona-Daytona Beach-Ormond Beach, FL 47.4 #196/330

Real Estate and Rental and Leasing in States Bordering Oregon

State-level entry risk for real estate and rental and leasing in adjacent states. Use this to weigh cross-border options.

Idaho 43.4 #32/51 California 47.1 #39/51 Washington 48.0 #40/51 Nevada 61.9 #51/51

Browse Real Estate and Rental and Leasing in Other States

State-level entry risk reports for real estate and rental and leasing across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Salem's real estate and rental and leasing sector, the employment growth component (66.1) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Salem, OR MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment