NAICS 72

Accommodation and Food Services in Salem, OR

Metro Market Score 43.9 (Moderate), ranked #74 of 298 metros. 1,034 establishments, 14,342 jobs.

Metro Market Score 43.9

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Moderate

ⓘ Lower is better. Relative to national accommodation and food services average.

🌱Emerging Market

Salem has a relatively low concentration of accommodation and food services firms (index: 13.1) paired with positive employment growth. This suggests an underpenetrated market where demand may outpace current supply.

Industry Concentration

13.1

LQ: 0.82

Rank #39 of 298 metros

Wage Competitiveness

55.0

$25,425 avg wage

Growth Trend

↑ 55.4

Employment growth index

Rank #134 of 298 metros

Wage Pressure

67.2

YoY wage change index

1,034 Accommodation and Food Services Firms in Salem

1,034

Establishments

+0.6% YoY

14,342

Total Employment

+0.5% YoY

$25,425

Average Annual Wage

+2.3% YoY

0.82

Location Quotient

Below national avg

Within Oregon

#2 of 8

accommodation and food services metros in state

Oregon state rank

#32 of 51

for accommodation and food services entry risk

vs State Median

-17.2

better than median (61.1)

Salem vs Oregon Statewide

How this metro's accommodation and food services market compares to Oregon overall. The state ranks #32/51 for entry risk.

Measure	Salem	OR Statewide
Overall Score	43.9 Moderate	42.8 Elevated
Score Type	Metro Market Score	Entry Risk Score
Rank	#74 of 298 metros	#32 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Salem

Administrative and Support Services 33.2 Professional, Scientific, and Technical Services 35.1 Healthcare and Social Assistance 41.9 Information 42.6 Real Estate and Rental and Leasing 46.5 Retail Trade 56.8 Other Services 57.4 Construction 63.0 Finance and Insurance 64.0

Accommodation and Food Services in Other Oregon Metros

Albany 36.3 #37/298 Eugene-Springfield 53.0 #138/298 Bend 58.8 #176/298 Corvallis 61.1 #200/298 Portland-Vancouver-Hillsboro 63.9 #218/298 Grants Pass 67.1 #242/298 Medford 67.2 #243/298

Accommodation and Food Services Metros With Similar Conditions

Metros within 5 points of Salem's 43.9 score. Useful when comparing markets with comparable entry profiles.

Birmingham, AL 43.8 #73/298 Akron, OH 43.9 #75/298 Olympia-Lacey-Tumwater, WA 43.8 #72/298 Laredo, TX 43.7 #71/298 Salt Lake City-Murray, UT 44.2 #76/298 Lancaster, PA 43.4 #70/298 Beckley, WV 44.4 #77/298 Twin Falls, ID 43.4 #69/298 Greeley, CO 44.4 #78/298 York-Hanover, PA 44.5 #79/298

Accommodation and Food Services in States Bordering Oregon

State-level entry risk for accommodation and food services in adjacent states. Use this to weigh cross-border options.

Idaho 26.2 #4/51 Washington 42.9 #33/51 California 57.2 #47/51 Nevada 64.0 #49/51

Browse Accommodation and Food Services in Other States

State-level entry risk reports for accommodation and food services across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Salem's accommodation and food services sector, the wage competitiveness component (55.0) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the Salem, OR MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment