NAICS 62

Healthcare and Social Assistance in St. Cloud, MN

Metro Market Score 57.2 (Challenging), ranked #193 of 248 metros. 718 establishments, 18,818 jobs.

Metro Market Score 57.2

Favorable 0-35

Moderate 35-48

Challenging 48-60

Difficult 60+

Challenging

ⓘ Lower is better. Relative to national healthcare and social assistance average.

St. Cloud scores 57.2 on the Metro Market Score for healthcare and social assistance, placing it in the bottom quartile. High wage costs, strong existing competition, or slowing growth contribute to tougher entry conditions compared to most metros.

Industry Concentration

76.2

LQ: 1.25

Rank #189 of 248 metros

Wage Competitiveness

59.7

$64,837 avg wage

Growth Trend

49.6

Employment growth index

Rank #126 of 248 metros

Wage Pressure

40.5

YoY wage change index

718 Healthcare and Social Assistance Firms in St. Cloud

718

Establishments

+5.1% YoY

18,818

Total Employment

+3.4% YoY

$64,837

Average Annual Wage

+3.0% YoY

1.25

Location Quotient

Above national avg

Within Minnesota

#1 of 1

healthcare and social assistance metros in state

Minnesota state rank

#9 of 51

for healthcare and social assistance entry risk

vs State Median

0.0

matches median (57.2)

St. Cloud vs Minnesota Statewide

How this metro's healthcare and social assistance market compares to Minnesota overall. The state ranks #9/51 for entry risk.

Measure	St. Cloud	MN Statewide
Overall Score	57.2 Challenging	31.0 Moderate
Score Type	Metro Market Score	Entry Risk Score
Rank	#193 of 248 metros	#9 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in St. Cloud

Real Estate and Rental and Leasing 15.9 Accommodation and Food Services 39.7 Other Services 43.9 Retail Trade 54.1 Information 57.9 Finance and Insurance 58.9 Administrative and Support Services 60.4 Construction 62.4

Healthcare and Social Assistance Metros With Similar Conditions

Metros within 5 points of St. Cloud's 57.2 score. Useful when comparing markets with comparable entry profiles.

Mobile, AL 57.1 #192/248 Tampa-St. Petersburg-Clearwater, FL 57.0 #191/248 New York-Newark-Jersey City, NY 57.5 #194/248 Vallejo, CA 56.9 #190/248 Carson City, NV 57.5 #195/248 Coeur d'Alene, ID 57.6 #196/248 Seattle-Tacoma-Bellevue, WA 56.6 #189/248 Punta Gorda, FL 57.8 #197/248 Olympia-Lacey-Tumwater, WA 56.4 #188/248 Wausau, WI 56.3 #187/248

Healthcare and Social Assistance in States Bordering Minnesota

State-level entry risk for healthcare and social assistance in adjacent states. Use this to weigh cross-border options.

North Dakota 26.2 #3/51 Iowa 26.7 #4/51 South Dakota 31.4 #11/51 Wisconsin 43.4 #29/51

Browse Healthcare and Social Assistance in Other States

State-level entry risk reports for healthcare and social assistance across all 51 markets, sorted by rank.

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For St. Cloud's healthcare and social assistance sector, the industry concentration component (76.2) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Quarterly Census of Employment and Wages (QCEW), Bureau of Labor Statistics. MSA-level establishment counts, employment, wages, and location quotients for the St. Cloud, MN MSA area.

Data period: 2024. Last updated: April 2026.

Metro Market Assessment