NAICS 23

Construction in Rocky Mount, NC

Metro Market Score 43.5 (Moderate), ranked #134 of 342 metros. 316 establishments, 2,603 jobs.

Metro Market Assessment

Metro Market Score 43.5
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Moderate

ⓘ Lower is better. Relative to national construction average.

Labor costs are a clear advantage in Rocky Mount's construction sector. The wage competitiveness index of 21.6 puts it among the lowest-cost metros, and wage pressure at 34.5 suggests that gap is holding steady.

Industry Concentration
40.1
LQ: 0.90
Rank #137 of 342 metros
Wage Competitiveness
21.6
$65,127 avg wage
Growth Trend
↓ 29.2
Employment growth index
Rank #243 of 342 metros
Wage Pressure
34.5
YoY wage change index

316 Construction Firms in Rocky Mount

316
Establishments
+3.3% YoY
2,603
Total Employment
-0.1% YoY
$65,127
Average Annual Wage
+4.7% YoY
0.90
Location Quotient
Below national avg

Rocky Mount vs North Carolina Statewide

How this metro's construction market compares to North Carolina overall. The state ranks #15/51 for entry risk.

Measure Rocky Mount NC Statewide
Overall Score 43.5 Moderate 38.2 Moderate
Score Type Metro Market Score Entry Risk Score
Rank #134 of 342 metros #15 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Rocky Mount

Finance and Insurance 25.5 Administrative and Support Services 29.7 Other Services 29.9 Real Estate and Rental and Leasing 33.1 Professional, Scientific, and Technical Services 39.9 Information 44.4 Accommodation and Food Services 52.0 Retail Trade 56.1

Construction in Other North Carolina Metros

Hickory-Lenoir-Morganton 19.7 #10/342 Greenville 29.9 #40/342 Durham-Chapel Hill 31.9 #52/342 Winston-Salem 35.4 #67/342 Wilmington 35.6 #68/342 Goldsboro 36.6 #73/342 Jacksonville 37.8 #83/342 Pinehurst-Southern Pines 39.4 #102/342 Greensboro-High Point 43.0 #128/342 Fayetteville 49.2 #183/342

+ 3 more metros. View all in North Carolina →

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Rocky Mount's construction sector, the employment growth component (70.8) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.