NAICS 72

Accommodation and Food Services in St. George, UT

Metro Market Score 50.6 (Challenging), ranked #118 of 298 metros. 512 establishments, 10,815 jobs.

Metro Market Assessment

Metro Market Score 50.6
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Challenging

ⓘ Lower is better. Relative to national accommodation and food services average.

📈Rapid Growth⚡Rising Wages

St. George pairs above-average accommodation and food services concentration (88.6) with positive employment growth (trend: 94.3). The market is competitive but still expanding, leaving room for well-positioned new entrants.

Industry Concentration
88.6
LQ: 1.37
Rank #264 of 298 metros
Wage Competitiveness
48.0
$24,617 avg wage
Growth Trend
↑ 94.3
Employment growth index
Rank #18 of 298 metros
Wage Pressure
73.7
YoY wage change index

512 Accommodation and Food Services Firms in St. George

512
Establishments
+6.7% YoY
10,815
Total Employment
+5.3% YoY
$24,617
Average Annual Wage
+4.2% YoY
1.37
Location Quotient
Above national avg

St. George vs Utah Statewide

How this metro's accommodation and food services market compares to Utah overall. The state ranks #22/51 for entry risk.

Measure St. George UT Statewide
Overall Score 50.6 Challenging 36.5 Moderate
Score Type Metro Market Score Entry Risk Score
Rank #118 of 298 metros #22 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in St. George

Finance and Insurance 23.2 Real Estate and Rental and Leasing 28.0 Administrative and Support Services 30.8 Healthcare and Social Assistance 38.1 Construction 38.6 Information 39.6 Other Services 42.0 Professional, Scientific, and Technical Services 55.9 Retail Trade 64.8

Accommodation and Food Services in Other Utah Metros

Logan 24.5 #4/298 Provo-Orem-Lehi 34.4 #27/298 Salt Lake City-Murray 44.2 #76/298 Ogden 51.5 #129/298

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For St. George's accommodation and food services sector, the industry concentration component (88.6) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.