Nebraska: 2026 Business Market Risk & Industry Survival
Rank #1 of 51 state markets. 10 industries tracked. Population: 1,961,504.
Nebraska ranks #1 out of 51 state markets by average entry risk (33.1). Administrative and Support Services carries the lowest risk at 21.4 (Low), while Finance and Insurance is the most challenging at 49.4 (Elevated). The 28.1-point spread signals significant variation across sectors. Healthcare and Social Assistance is the largest tracked employer with 138,733 jobs.
Nebraska: 33.1 Average Entry Risk
Nebraska at a Glance
Best Industries for New Entrants in Nebraska
Industries with the lowest entry risk in Nebraska.
Entry Risk by Industry in Nebraska
Compare market entry conditions across industries in Nebraska. Rank indicates position vs. all 50 states.
Nebraska Industry Data: 57,326 Establishments
| Industry | Entry Risk | Rank | Establishments | Employment | Avg Wage |
|---|---|---|---|---|---|
| Administrative and Support Services NAICS 56 | 21.4 | #1/51 | 5,030 | 50,514 | $57,249 |
| Healthcare and Social Assistance NAICS 62 | 23.7 | #2/51 | 9,316 | 138,733 | $62,144 |
| Real Estate and Rental and Leasing NAICS 53 | 26.3 | #3/51 | 2,776 | 11,139 | $57,165 |
| Other Services NAICS 81 | 30.5 | #2/51 | 4,792 | 27,546 | $44,241 |
| Professional, Scientific, and Technical Services NAICS 54 | 31.6 | #3/51 | 9,597 | 49,907 | $90,703 |
| Construction NAICS 23 | 32.5 | #5/51 | 7,596 | 62,181 | $70,252 |
| Retail Trade NAICS 44-45 | 35.9 | #2/51 | 6,815 | 104,192 | $36,515 |
| Information NAICS 51 | 37.8 | #13/51 | 1,610 | 17,582 | $90,703 |
| Accommodation and Food Services NAICS 72 | 41.5 | #31/51 | 4,838 | 82,946 | $22,584 |
| Finance and Insurance NAICS 52 | 49.4 | #20/51 | 4,956 | 52,597 | $97,009 |
Largest Industries in Nebraska by Employment
How Nebraska Compares to Neighboring States
Average entry risk across all tracked industries. Lower scores indicate better conditions for new businesses.