NAICS 56

Administrative and Support Services in Appleton, WI

Metro Market Score 68.5 (Difficult), ranked #238 of 267 metros. 374 establishments, 7,296 jobs.

Metro Market Assessment

Metro Market Score 68.5
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Difficult

ⓘ Lower is better. Relative to national administrative and support services average.

Market conditions for administrative and support services in Appleton are tougher than average. The 68.5 market score reflects a combination of high labor costs, slowing employment, and an already crowded field. Rank: #238 of 267 metros.

Industry Concentration
78.7
LQ: 0.99
Rank #210 of 267 metros
Wage Competitiveness
64.0
$50,838 avg wage
Growth Trend
↓ 24.3
Employment growth index
Rank #203 of 267 metros
Wage Pressure
50.8
YoY wage change index

374 Administrative and Support Services Firms in Appleton

374
Establishments
+8.1% YoY
7,296
Total Employment
-6.2% YoY
$50,838
Average Annual Wage
-0.6% YoY
0.99
Location Quotient
Below national avg

Appleton vs Wisconsin Statewide

How this metro's administrative and support services market compares to Wisconsin overall. The state ranks #5/51 for entry risk.

Measure Appleton WI Statewide
Overall Score 68.5 Difficult 25.2 Low
Score Type Metro Market Score Entry Risk Score
Rank #238 of 267 metros #5 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Appleton

Real Estate and Rental and Leasing 27.7 Accommodation and Food Services 32.0 Retail Trade 39.0 Finance and Insurance 65.1 Construction 69.6

Administrative and Support Services in Other Wisconsin Metros

Wausau 29.2 #15/267 Fond du Lac 33.5 #30/267 Sheboygan 36.1 #39/267 Eau Claire 39.8 #54/267 Oshkosh-Neenah 43.1 #72/267 Janesville-Beloit 44.2 #79/267 Kenosha 46.4 #94/267 Milwaukee-Waukesha 54.5 #153/267 Racine-Mount Pleasant 59.0 #184/267

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Appleton's administrative and support services sector, the employment growth component (75.7) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.