NAICS 81

Other Services in Des Moines-West Des Moines, IA

Metro Market Score 53.0 (Challenging), ranked #192 of 332 metros. 2,010 establishments, 11,752 jobs.

Metro Market Assessment

Metro Market Score 53.0
Favorable 0-35
Moderate 35-48
Challenging 48-60
Difficult 60+
Challenging

ⓘ Lower is better. Relative to national other services average.

💰High-Cost Market📈Rapid Growth

Des Moines-West Des Moines pairs above-average other services concentration (52.1) with positive employment growth (trend: 79.2). The market is competitive but still expanding, leaving room for well-positioned new entrants.

Industry Concentration
52.1
LQ: 0.97
Rank #173 of 332 metros
Wage Competitiveness
94.9
$57,260 avg wage
Growth Trend
↑ 79.2
Employment growth index
Rank #70 of 332 metros
Wage Pressure
50.2
YoY wage change index

2,010 Other Services Firms in Des Moines-West Des Moines

2,010
Establishments
+4.6% YoY
11,752
Total Employment
+4.3% YoY
$57,260
Average Annual Wage
+3.3% YoY
0.97
Location Quotient
Below national avg

Des Moines-West Des Moines vs Iowa Statewide

How this metro's other services market compares to Iowa overall. The state ranks #3/51 for entry risk.

Measure Des Moines-West Des Moines IA Statewide
Overall Score 53.0 Challenging 32.5 Moderate
Score Type Metro Market Score Entry Risk Score
Rank #192 of 332 metros #3 of 51 states

Metro and state scores use different methodologies (metro has 4 QCEW-based metrics; state adds BDS survival and momentum data). Direct score comparisons are approximate.

Other Industries in Des Moines-West Des Moines

Accommodation and Food Services 33.8 Retail Trade 34.7 Information 51.6 Construction 52.9 Real Estate and Rental and Leasing 55.5 Finance and Insurance 60.0

Other Services in Other Iowa Metros

Ames 31.0 #31/332 Iowa City 32.9 #40/332 Dubuque 36.9 #60/332 Davenport-Moline-Rock Island 49.8 #158/332 Sioux City 50.5 #163/332 Cedar Rapids 57.9 #230/332 Waterloo-Cedar Falls 67.9 #300/332

About Metro Market Score: A weighted composite of industry concentration (25%), wage competitiveness (25%), wage pressure (20%), and employment growth trend (30%). Lower scores indicate more favorable conditions. For Des Moines-West Des Moines's other services sector, the wage competitiveness component (94.9) has the strongest pull on the composite. Metro scores use QCEW data only (no BDS survival data at metro level). Read full methodology →

Data Sources

Data period: 2024. Last updated: April 2026.